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Senior/Lead Lifecycle Marketing Manager

🕒 vor 21 Tagen

🇪🇸 Spanien – Remote

💵 €85.000 - €105.000 / Jahr

⏰ Vollzeit

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

Woher diese Stelle stammt

Veröffentlicht auf der Karriereseite von EverAI, nicht über eine Jobbörse

Von Remote Rocketship zum ersten Mal gesehen vor 21 Tagen

Noch offen auf der Website von EverAI. Geprüft vor 2 Stunden.

Logo of EverAI

EverAI

51 - 200 Mitarbeiter

Gegründet 2023

🤖 Künstliche Intelligenz

🎮 Gaming

Artificial Intelligence • Gaming • Entertainment

EverAI ist ein Pionierunternehmen im Bereich Conversational AI, das die Entertainment-Landschaft transformiert. Durch die Entwicklung von AI-Erlebnissen für Rollenspiel, Gaming, soziale Interaktionen und kreatives Schreiben bereichert EverAI Storytelling und Gaming mit fesselnden Interaktionen. Die AI-Companions des Unternehmens vertiefen Rollenspielreisen, bereichern Gaming-Erlebnisse mit dynamischen Charakteren und unterstützen Autorinnen und Autoren mit kreativen Vorschlägen – mit dem Ziel, zu revolutionieren, wie Geschichten erzählt und Spiele gespielt werden.

Beschreibung

• Own strategy and execution across the full CRM lifecycle, from onboarding and conversion through repeat purchasing, retention, and reactivation • Use behavioral data to identify user drop-off, disengagement, and missed purchase opportunities • Create onboarding, abandoned-payment, offer, and follow-up journeys to increase first purchases • Increase token purchases, repeat purchasing, retention, reactivation, and LTV through segmentation, personalization, and timing • Build experiments, measure results, scale winning approaches, and identify follow-up opportunities • Collaborate with Product, Data, Engineering, and Creative to improve CRM tooling, tracking, messaging, offers, and reporting • Manage CRM across email, push notifications, in-product messaging, and promotions • Report directly to Thomas Lacroix, Co-founder and CMO • Build the CRM playbook and turn CRM into a major revenue channel for EverAI’s AI companionship platform

🎯 Anforderungen

• Significant prior experience scaling CRM and personally driving measurable improvements in revenue, conversion, repeat purchases, retention, reactivation, or LTV • Experience in a high-volume B2C subscription business where CRM directly affected revenue • Ability to personally create segments, journeys, experiments, campaign logic, and performance analyses • Experience using user behavior, testing, control groups, attribution, and incrementality to validate results • Ability to work quickly, take ownership, prioritize without a finished playbook, and create momentum without perfect information • Clear communication and ability to collaborate with technical, creative, and commercial stakeholders in English • Comfort working with products powered by uncensored AI models and content • Bonus: experience in iGaming, free-to-play gaming, fintech, consumer subscriptions, high-frequency e-commerce, or similar fields • Bonus: experience with token, credit, virtual-currency, bonus, or repeat-deposit models • Bonus: experience building or redesigning CRM in a fast-scaling company • Bonus: use of AI for analysis, personalization, experimentation, or content development • Willingness and ability to work under a B2B contract arrangement in the country of residence

🏖️ Vorteile

• Fully remote work from anywhere • 4 weeks (20 working days) of paid time off per year • Annual in-person meetup • Monthly allowance of 100 USD for health insurance expenses • Unlimited 1:1 sessions with psychologists and lifestyle experts through OpenUp, available to up to three family members • Co-working space budget up to twice per month, at 35 EUR / 40 USD per visit • Learning budget for courses, books, conferences, events, or certifications • Company laptop • Monitor budget up to 250 USD • Keyboard, mouse, microphone, and headphones budget up to 150 USD • Premium access to ChatGPT, Hugging Face, Claude Code, and other tools needed for the role • Flexible B2B contract structure with preference for long-term commitment and impact • Annual compensation range includes applicable target bonus

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