Partner Marketing Manager

🕒 vor 6 Tagen

⛰️ Colorado – Remote

⛰️ Colorado – Remote

💵 $80.000 - $90.000 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

💰 Account Manager

Jetzt Bewerben

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EverCommerce

WebsiteLinkedInAlle Stellen

1001 - 5000 Mitarbeiter

☁️ SaaS

🤝 B2B

📣 Marketing

💰 Private equity im 2019-08

SaaS • B2B • Marketing

EverCommerce ist ein Anbieter von branchenspezifischer Software, die die Dienstleistungswirtschaft antreibt. Das Unternehmen entwickelt SaaS-Produkte, um alltägliche Abläufe für Dienstleistungsprofis digital zu transformieren, einschließlich Unternehmensverwaltung, elektronischer Abrechnung und mobiler Zahlungen, Omni-Channel-Marketing und Kundenbindungstools. EverCommerce konzentriert sich auf vertikalisierte Lösungen und nicht auf Massenmarkt-Software, die darauf ausgelegt sind, Betriebe, Marketing und Kundeninteraktionen für serviceorientierte Unternehmen zu modernisieren.

Beschreibung

• Own and manage the Preferred Partner Marketing Program (PPMP), ensuring consistent execution of partner marketing for launches and highlights, coordinating marketing assets, timelines, and executions. • Maintain scalable processes for partner onboarding, campaign planning, and marketing execution. • Establish clear marketing timelines and launch frameworks for partner introductions and program participation. • Ensure partner visibility aligns with program structure rather than ad hoc requests. • Ensure all partner marketing efforts prioritize member value and contractor pain points. • Position partner solutions within Service Nation’s broader value proposition, including education, business resources, and community engagement. • Balance partner promotions with the value of Service Nation’s educational and community offerings. • Plan and execute partner marketing campaigns across email, events, webinars, community discussions, and digital channels. • Integrate partner solutions into educational content, training programs, and member engagement initiatives when relevant. • Monitor partner marketing performance and optimize visibility based on engagement, member feedback, and program outcomes. • Identify opportunities to improve partner engagement through segmentation, targeting, and campaign experimentation. • Work with Analytics to track engagement, campaign performance, and contribution to program goals. • Develop frameworks for promoting partners based on member segment needs and business challenges. • Develop Partner Value Narrative for each partner (Pain point → education → partner solution) • Collaborate with Growth Marketing and Lifecycle Marketing to integrate partner solutions into targeted campaigns where appropriate. • Ensure partner messaging aligns with member lifecycle stages and contractor maturity levels. • Partner with the Partner team, Sales, Product, and Product Marketing to align partner messaging with overall go-to-market initiatives. • Work with Lifecycle Marketing and Customer Success to integrate partner solutions into retention and engagement strategies. • Collaborate with Analytics and Operations to track program performance and improve reporting.

🎯 Anforderungen

• 6–8+ years of experience in partner marketing, channel marketing, ecosystem marketing, or strategic marketing roles. • Strong ability to translate partner offerings into solutions that address real customer needs and business challenges. • Experience developing integrated marketing campaigns across email, events, webinars, and digital channels. • Ability to evaluate campaign performance, partner engagement metrics, and member feedback to optimize marketing initiatives. • Proven ability to work effectively with partner, sales, product marketing, lifecycle marketing, and analytics teams. • Strong project management skills and ability to build scalable marketing programs that support partner engagement and member value.

🏖️ Vorteile

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid • Day 1 access to a robust health and wellness benefits package, including an annual wellness stipend. • 401k with up to a 4% match and immediate vesting • Flexible and generous (FTO) time-off • Employee Stock Purchase Program