Senior Product Marketing Manager, Flex

🕒 vor 2 Monaten

🇺🇸 Vereinigte Staaten – Remote

⏰ Vollzeit

🟠 Senior

🎁 Produktmarketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Flex

Flex

11 - 50 Mitarbeiter

💳 Fintech

🤝 B2B

💰 €100.000.000 Debt Financing im 2023-09

Fintech • B2B

End-to-End-Finanzplattform für Unternehmen.

Beschreibung

• Own go-to-market for everything Flex ships, partnering with Product leadership on roadmap planning, launch readiness, orchestration, internal content, and revenue enablement. • Own Flex's competitive positioning end-to-end, including ICP definition, market research, win/loss analysis, battlecards, external collateral, and objection handling. • Provide Lifecycle Marketing and Sales Enablement with written content, messaging, company narrative, value propositions, proof points, and competitive information. • Use customer, market, industry, product, conversation, win/loss, competitor, adoption, and customer-example data to prioritize launches and messaging. • Serve as the internal expert on Flex's market positioning, product suite, value proposition, differentiation, customer use cases, and launches. • Brief Leadership and Product on competitive changes, their implications, and product roadmap gaps. • Build Flex's product marketing function from the ground up as its first dedicated owner.

🎯 Anforderungen

• 5+ years in product marketing, including at least 2 years in B2B fintech, financial services, or another regulated, complex-product industry • Demonstrated go-to-market ownership: built positioning and messaging, launched products, and driven adoption • At least one zero-to-one experience establishing a Product ↔ PMM ↔ Stakeholder handshake from scratch • Strong competitive intelligence instincts and ability to build effective sales battlecards • Strong judgment about market resonance, GTM messaging, product functionality, and objections • Proven experience partnering directly with Product on positioning • Excellent written communication, especially for positioning frameworks, battlecards, and briefs • Comfort with ambiguity and zero-to-one building without an existing playbook or team • Bonus: experience at a company without a dedicated marketing leader • Bonus: direct experience as a SaaS individual contributor, ideally a CSM

🏖️ Vorteile

• Competitive salary + equity + benefits • 100% employer-covered medical, dental, and vision • Stock options with massive upside • Unlimited vacation policy • Remote-friendly culture with biannual offsites • Backing from leading Silicon Valley investors • Meaningful equity if you help build something big

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