Marketplace Manager

🕒 vor 24 Tagen

🏄 California – Remote

infoinfo

💵 $100.000 - $135.000 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

👔 Manager

🗣️🇺🇸🇬🇧 Englisch erforderlich

Woher diese Stelle stammt

Veröffentlicht auf der Karriereseite von Hi-Altitude Brands, nicht über eine Jobbörse

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Hi-Altitude Brands

11 - 50 Mitarbeiter

🏥 Gesundheitswesen

🍽️ Lebensmittel & Getränke

📣 Marketing

Healthcare • Food & Beverage • Marketing

Hi-Altitude Brands ist ein in Los Angeles ansässiges Markenstudio, das Wellness- und Lifestyle-Konsumgütermarken kreiert, launcht und skaliert. Das Unternehmen verbindet kreative Strategie, Produktentwicklung, Lieferkette und Betrieb sowie Performance-Marketing, um zweckorientierte Direktvertriebsmarken aufzubauen. Zum Portfolio gehört Stonehenge Health, eine wissenschaftlich fundierte Nahrungsergänzungsmittelmarke. Hi-Altitude legt Wert auf Design, Inhalt und Medien, um Wachstum zu fördern und Marken bei der Weiterentwicklung zu unterstützen.

Beschreibung

• Develop and execute marketplace strategies to drive sales growth, profitability, and brand presence • Manage and optimize product listings using SEO best practices, A/B testing, and enhanced content • Implement competitive pricing strategies using demand forecasting, historical data analysis, and algorithm-driven optimizations • Develop and oversee promotional campaigns including Lightning Deals, Coupons, and Seasonal Discounts • Own Amazon Ads and Walmart Connect, including account structure, keyword and bid strategy, and budget allocation • Optimize advertising for profitable new-customer growth against CAC targets • Maintain optimal stock levels with supply chain coordination • Ensure compliance with marketplace policies, Amazon Brand Registry, and Walmart guidelines • Address unauthorized sellers, counterfeit products, and MAP policy violations • Manage customer interactions, review monitoring, Q&A responses, and reputation management • Use data analytics and business intelligence tools to track performance metrics and inform decisions • Collaborate with marketing, operations, and product development teams • Monitor marketplace trends, algorithm updates, and industry best practices • Oversee new product launches and brand refreshes with creative and content teams • Implement external traffic growth strategies through influencer partnerships, affiliate programs, and targeted social media advertising

🎯 Anforderungen

• Bachelor’s degree in Business, Marketing, or a related field • 3-5 years of experience selling on the Amazon.com / Walmart.com platforms with an e-commerce-first CPG brand • Demonstrated success in increasing sales, profitability, and market share on online marketplaces • Experience leading large, complex, and first-of-their-kind projects end-to-end, from strategy to launch to scale • Experience with inventory management and supply chain coordination • Strong understanding of LTV and CAC components • Experience in both FBA and FBM sales models • Expert in Excel, data analysis, and other reporting tools • Expert in Amazon Seller Central, Walmart Seller Center, advertising platforms, and analytics tools • Hands-on Amazon Ads media buying experience with $100K+ in monthly Amazon ad spend • Deep expertise in Amazon Ads strategy and optimization, including campaign architecture, match types, negative keyword strategy, search-term harvesting, bidding and placement optimization, and separating branded vs. non-branded spend • Excellent English communication and interpersonal skills • Flawless attention to detail in planning and execution • Ability to thrive in a fast-paced, results-driven environment with minimal supervision

🏖️ Vorteile

• Flexible paid time off plus 9 annual company holidays • Birthday as a paid vacation day • 100% company-paid base plan Medical, Dental, and Vision Insurance for employees • 100% company-paid Life Insurance and Short-Term Disability Coverage • 3% Employer contributions to 401(k) regardless of employee participation • Matching charitable contributions up to $2,500/year • $1,200/annual Work from Home (WFH) stipend • Employee recognition and rewards program • Calm app subscription • Pet insurance • Free monthly employee product samples and team discounts • Employee Referral Program • Professional development fund for employees • Collaborative, innovative work culture • Bonus eligibility

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