Senior Product Manager – MarTech Platforms

🕒 vor 27 Tagen

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of iHerb

iHerb

1001 - 5000 Mitarbeiter

🛍️ eCommerce

🛒 Einzelhandel

🧘 Wellness

eCommerce • Retail • Wellness

iHerb ist ein Onlinehändler, der 1996 gegründet wurde und eine kuratierte Auswahl an Gesundheits- und Wellnessprodukten für Verbraucher weltweit bereitstellt. Das Unternehmen konzentriert sich auf Vitamine, natürliche Nahrungsergänzungsmittel und Heilmittel, Sporternährung, Natur- und Trockenlebensmittel sowie umweltfreundliche Produkte. Das Ziel ist es, Gesundheit und Wohlbefinden zugänglich, erschwinglich und bequem zu machen. iHerb operiert als E-Commerce-Geschäft mit einem Fokus auf den Einzelhandel und legt Wert auf Kundenerfahrung und eine werteorientierte Unternehmenskultur.

Beschreibung

• Own the strategy, roadmap, and execution of iHerb’s core Marketing Technology (MarTech) platforms and integrations. • Lead build vs. buy decisions for current and future capabilities, including CDP, orchestration, CMS, PIM, DAM, LSP, and related platforms. • Serve as the product owner for key third-party MarTech platforms (e.g., Simon AI, Braze), including roadmap alignment and feature adoption. • Partner with Engineering to design and deliver scalable, reliable integrations between MarTech platforms and iHerb’s core systems. • Translate marketing and business needs into clear technical requirements, data flows, and platform capabilities. • Act as a strategic partner to Marketing, enabling personalization, lifecycle marketing, content operations, and experimentation through technology. • Balance near-term marketing needs with long-term platform scalability, maintainability, and technical health. • Define success metrics and KPIs to measure platform performance, adoption, and business impact. • Drive cross-functional alignment across Marketing, Engineering, Data, and external vendors to ensure successful delivery. • Participate in agile development processes, including backlog prioritization, sprint planning, and reviews.

🎯 Anforderungen

• Generally requires seven (7) or more years of Product Management or Product Ownership experience within a consumer software, e-commerce, or platform-focused environment. • Strong experience leading complex platform or infrastructure-adjacent products • Hands-on experience working with or integrating MarTech platforms such as CDPs, marketing automation/orchestration tools, CMS, PIM, DAM, or similar systems. • Solid understanding of APIs, event-driven architectures, data flows, and system integrations. • Proven ability to drive build vs. buy decisions and evaluate third-party vendors and technologies. • Experience defining and managing product roadmaps with multiple stakeholders and dependencies. • Excellent communication skills with the ability to translate technical concepts for marketing and business audiences. • Strong collaboration skills and comfort operating in highly cross-functional environments. • Experience working in an Agile/Scrum development process.

🏖️ Vorteile

• Health insurance • Professional development opportunities

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