Senior Digital Strategist, Account Director

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Interactive Strategies

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51 - 200 Mitarbeiter

🤝 B2B

B2B • Digital Marketing • Web Design

Interactive Strategies ist eine Full-Service-Webdesign-Agentur und ein Unternehmen für digitales Marketing mit Sitz in Washington, DC. Das Unternehmen bedient Kunden in Washington DC, Virginia, Maryland und Charlotte, NC, und bietet strategische Ansätze, um komplexe Geschäftsfragen zu lösen. Sie sind spezialisiert auf Webdesign, digitales Marketing, digitales Fundraising und die Schaffung digitaler Erlebnisse, die B2B-Kontakte fördern. Mit einem Schwerpunkt auf digitaler Transformation hilft Interactive Strategies seinen Kunden, einschließlich gemeinnütziger Organisationen und Verbänden, ihre digitale Präsenz zu verbessern und effektiv mit Spendern und Mitgliedern in Kontakt zu treten. Zu ihren namhaften Kunden gehören das Rote Kreuz, das Smithsonian und die Special Olympics, für die sie preisgekrönte Dienstleistungen erbringen.

Beschreibung

• Own a portfolio of client relationships, serving as the primary point of contact and strategic advisor for senior stakeholders. • Build deep, lasting trust with clients by understanding their goals, pressures, and organizational dynamics — and showing up as a consistent, reliable partner. • Serve as a trusted digital advisor to senior stakeholders, balancing big picture vision with practical, results-driven recommendations. • Guide clients toward confident decision-making, especially when the path forward is unclear or complex. • Act as both a visual and verbal storyteller — communicating insights with clarity, empathy, and strategic depth. • Contribute to new business efforts by leading pitch narratives, proposals, and strategic frameworks, and by building chemistry with prospective clients in presentations. • Translate research — both your own and research provided by cross-disciplinary teams — into clear, actionable strategic deliverables, including digital strategy recommendations, roadmaps, personas, user journeys, value propositions, information architecture, and user experience direction. • Direct discovery activities — including stakeholder interviews, competitive analysis, and opportunity assessments — and partner with researchers and strategists to ensure findings translate into clear strategic direction. • Define strategies for websites, digital products, and experiences that align customer needs with business goals and technology capabilities. • Develop high-impact presentations and strategic deliverables that inspire clients and equip cross-functional teams with clear direction. • Partner closely with designers, creatives, technologists, content strategists, and analysts to shape cohesive, integrated digital strategies. • Lead teams through ambiguity by establishing direction, clarifying decisions, and maintaining momentum even when details continue to evolve. • Stay ahead of emerging trends — especially in AI, digital transformation, and experience strategy — while bringing forward insights that elevate our work.

🎯 Anforderungen

• 7–10+ years of experience in digital strategy, client services, account management, consulting, or a related field; digital agency experience strongly preferred. • Demonstrated ability to build and sustain senior client relationships in a services or consulting environment. • Strong understanding of websites, UX design, IA, and product strategy. • Familiarity with AI and emerging tools and the ability to speak credibly about their role in digital strategy. • Outstanding strategic thinking with strong analytical and problem-solving skills. • Exceptional storytelling, presentation, and communication abilities (visual and verbal). • Ability to synthesize research and insights into actionable strategic direction. • Comfortable working in ambiguous, fast-paced environments. • Relationship-driven — you invest in people, not just projects. • Naturally curious and energized by figuring things out. • Collaborative and human-centered in your approach to solving problems. • Confident under pressure and skilled at bringing teams together. • Grounded, values-driven, and able to build trust quickly. • Nice to Have: Experience developing brand positioning, value propositions, or messaging frameworks. • Nice to Have: Experience facilitating workshops for brand, messaging, or creative development. • Nice to Have: Experience managing or mentoring junior strategists or account team members.

🏖️ Vorteile

• Company-sponsored health, vision and dental insurance • Pre-tax Flexible Spending Account (FSA) • 4 weeks of PTO to start, 5 weeks at year 3 • Company-paid short-term and long-term disability • Company-paid life and AD&D insurance • 11 paid holidays • Profit sharing and 401k with company match. • New business referral bonus • Professional development opportunities • Flexible work schedule • Pre-tax DC Metro SmartBenefits