Head of Developer Product Marketing

Vermutlich ein Geisterjob

🕒 vor 6 Monaten

🏄 California – Remote

infoinfo

⏰ Vollzeit

🔴 Experte

🎁 Produktmarketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Lightning Labs

Lightning Labs

1 - 10 Mitarbeiter

🔌 API

₿ Crypto

API • Crypto

Wir entwickeln Lightning: eine offene Protokoll-Ebene, die die Kraft von Blockchains und Smart Contracts nutzt, um günstige, schnelle und private Transaktionen für alle Menschen weltweit zugänglich zu machen.

Beschreibung

• Own and drive Lightning Labs' marketing strategy across product launches, developer campaigns, content, and community engagement. • Define and create measurable KPIs to ensure efficient resource allocation across the wide variety of potential marketing activities. • Build and execute go-to-market plans for new product launches and protocol milestones, coordinating across product, engineering, content, and business development. • Own editorial quality and consistency for external content, from blog posts to social media and launch announcements. • Shape the broader narrative around Lightning's role in the future of payments, stablecoins, and AI-native commerce. • Track and report on marketing performance, using data to iterate on what is and isn't working. • Design and manage AI-assisted content systems, establishing quality standards, brand guidelines, and guardrails that enable scalable, high-quality output.

🎯 Anforderungen

• 5+ years in product marketing or developer marketing, ideally at a technical platform, API-first company, or developer tools company. • Strong technical fluency with the ability to understand and clearly communicate complex technical concepts to a developer audience. • Exceptional writing and editing skills with a high bar for technical accuracy, clarity, and consistency across formats (blog posts, social media, web copy, positioning documents). • Systems thinker with strong process design skills who builds frameworks and templates that enable others to execute consistently. • Demonstrated comfort with AI-native workflows, including using AI tools and agents as part of a high-velocity content and marketing operation, while maintaining the human creative judgment, voice, and editorial instinct that makes content resonate rather than just ship. • Self-directed and comfortable with ambiguity. You can define the work, build the systems, and execute without a playbook. • Ability to orchestrate content and campaigns across multiple internal stakeholders independently.

🏖️ Vorteile

• Flexible working hours • Professional development opportunities

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