Head of Growth Marketing

🕒 vor 2 Monaten

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Marco Polo

WebsiteLinkedInAlle Stellen

51 - 200 Mitarbeiter

Gegründet 2016

🌍 Soziale Wirkung

📱 Medien

📡 Telekommunikation

💰 Series C im 2019-01

Social Impact • Media • Telecommunications

Marco Polo ist eine Video-Chat-Anwendung, die entwickelt wurde, um Benutzern zu helfen, enge Verbindungen mit den für sie wichtigsten Menschen aufrechtzuerhalten. Die Plattform betont Privatsphäre und Authentizität, indem sie einen Raum bietet, in dem Benutzer Videonachrichten ohne den Druck von Likes oder Werbung in sozialen Medien austauschen können. Marco Polo bietet die Bequemlichkeit asynchroner Kommunikation, sodass Benutzer in ihrem eigenen Zeitplan in Kontakt bleiben können, während sie sich um ihre Privatsphäre sicher fühlen. Die Anwendung hat Millionen von Bewertungen und Rezensionen erhalten, die ihren Einfluss auf die Förderung echter und bedeutungsvoller Beziehungen hervorheben.

Beschreibung

• Own the full growth funnel for Circles: Paid and organic acquisition, conversion, activation, retention, referrals and upgrades . You'll develop and iterate on market strategy, develop and iterate execution plans, and lead your team to deliver. You'll also support broader Marco Polo growth initiatives as relevant. • Drive paid marketing performance: Plan, launch, and optimize paid campaigns across mobile and social channels (Meta, TikTok, Google, and beyond), with deep fluency in creative development and testing, ROAS optimization and profitable scaling. • Lead a cross-functional growth team: You'll manage a mix of marketers, product managers, and designers — all unified around a single charter: profitable growth. You create clarity, build momentum, and foster a culture of learning and high performance. • Drive AI-powered growth capabilities: Identify, pilot, and scale AI tools across acquisition, creative, and lifecycle — bringing new capabilities to the team before they become obvious and raising everyone's fluency as you go.

🎯 Anforderungen

• 5+ years of growth or performance marketing experience, with at least 2 years in a leadership role at a consumer company. • Deep experience in paid user acquisition across mobile and social platforms, including strong command of mobile measurement and attribution. • A genuine, ongoing obsession with AI in marketing — not a past familiarity, but an active practice. You're consistently ahead of the curve, and you've demonstrated it by changing how your team works, not just how you personally work. • Strong analytical skills: you're comfortable in dashboards and can make decisions grounded in data and based on evolving probability assessment of parallel hypotheses rather than gut alone. • Experience marketing a subscription product and understanding of the economics of LTV, payback periods, and sustainable growth. • A track record of driving results with lean resources — you know how to prioritize ruthlessly and move fast without burning people out. • Genuine alignment with Marco Polo's purpose of helping people feel close.

🏖️ Vorteile

• Comprehensive medical, vision and dental coverage plus benefits that support your mental health and emotional well-being. • Flexible paid time off, generous company holidays and self care days. • 100% remote, anywhere in North America. • A work schedule built to fit your real life. • Quarterly in-person and virtual team retreats. • Compensation: Our cash compensation package is made of up two components - base pay and equity in the company.