Channel Marketing Manager

🕒 vor 3 Tagen

🇺🇸 Vereinigte Staaten – Remote

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Netrio

Netrio

201 - 500 Mitarbeiter

Gegründet 2003

🤝 B2B

🔒 Cybersecurity

📡 Telekommunikation

B2B • Cybersecurity • Telecommunications

Netrio ist ein Full-Service-Anbieter für Managed IT und Cybersicherheit, der sich auf mittelständische bis große Unternehmen konzentriert. Das Unternehmen bietet Managed IT Services (Endpoint-, Server-, Netzwerk- und End-User-Management), umfassende Cybersicherheit (MDR, EDR, XDR, 24/7 SOC, Incident Response), Konnektivitäts- und Sprachlösungen (Netzwerkaggregation, SIP, UCaaS/CCaaS, Teams-Routing), Cloud-Services (Management und Backups von Public/Private Cloud) sowie maßgeschneiderte Anwendungsentwicklung und professionelle Dienstleistungen. Netrio legt Wert auf ergebnisorientierte, skalierbare IT-Betriebsabläufe, KI-gesteuerte Bedrohungserkennung und schnelle Incident Response für geschäftskritische Umgebungen.

Beschreibung

• Develop and execute a comprehensive channel marketing strategy aligned with company revenue goals and partner tier structures • Build and manage co-marketing programs with key channel partners, including joint campaigns, webinars, and field events • Manage the allocated channel marketing budget and related MDF process end-to-end — planning, execution, tracking, and ROI reporting • Collaborate with the sales team to create partner enablement materials, battle cards, case studies, and solution briefs that accelerate deal velocity • Plan and execute partner-focused events, executive roundtables, and presence at regional and national industry conferences • Track, analyze, and report on channel marketing KPIs including partner-sourced pipeline, MDF utilization, and marketing-attributed revenue • Manage relationships with external vendors, agencies, and event partners • Support the onboarding and activation of net-new partners • Serve as the marketing point of contact and planning partner for Netrio’s most strategic partners

🎯 Anforderungen

• 5–8 years of B2B marketing experience, with at least 3 years focused on channel or partner marketing in the IT/technology sector • Proven experience working within an MSP, VAR, or technology vendor environment • Hands-on expertise with MDF programs, co-op funds, and partner portal platforms • Strong command of marketing automation and CRM tools (HubSpot, Salesforce, or equivalent) • Demonstrated ability to plan and execute multi-channel campaigns that generate pipeline • Excellent project management skills with the ability to manage multiple programs simultaneously in a deadline-driven environment • Strong communicator with experience presenting to executive stakeholders, vendor partners, and external audiences • Willingness and ability to travel approximately 30% of the time • Bachelor’s degree in marketing, business, communications, or related field; MBA a plus

🏖️ Vorteile

• 30% travel required for events • Opportunity to work with key channel partners • Planning and executing events and campaigns • Exposure to executive stakeholders

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