Marketing Cloud Solution Architect

🕒 vor 4 Tagen

🇺🇸 Vereinigte Staaten – Remote

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

💻 Lösungsingenieur

🗣️🇺🇸🇬🇧 Englisch erforderlich

Jetzt Bewerben
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NeuraFlash

201 - 500 Mitarbeiter

💼 Beratung

🏭 Fertigung

📣 Marketing

Consulting • Manufacturing • Marketing

NeuraFlash ist ein führender Anbieter von KI-gestützten Lösungen für verschiedene Branchen und spezialisiert sich auf die Implementierung und Integration von Salesforce- und AWS-Plattformen. Sie bieten eine breite Palette von Dienstleistungen an, darunter Änderungsmanagement, Datenanalytik und Managed Services, die auf Sektoren wie Fertigung, Einzelhandel, Kommunikation, Finanzdienstleistungen und mehr zugeschnitten sind. Als Partner von Salesforce und AWS ist NeuraFlash bekannt für seine innovativen KI-Lösungen, darunter Agentforce Service Cloud und Voice, die Unternehmen helfen, ihre Abläufe zu optimieren und den Kundenservice zu verbessern. Durch ihr engagiertes Expertenteam strebt NeuraFlash an, nahtlose, transformative Erlebnisse für ihre vielfältige Kundschaft zu schaffen, indem sie ihre Expertise in Automatisierung und Datenintegration nutzen, um echte Geschäftsergebnisse zu liefern.

Beschreibung

• Lead functional solution design for Salesforce Marketing Cloud Next across client engagements • Act as the functional lead within NeuraFlash’s Marketing Cloud Next practice • Lead discovery and design sessions with marketing operations, CRM, data, digital and compliance stakeholders • Design campaign and orchestration architecture using Flow-based orchestration, messaging data sources, activation templates, landing pages and dynamic content • Design consent and compliance into the platform using Marketing Cloud Next consent models and records • Define platform setup and governance, including Data 360 provisioning, Business Units, Data Spaces, permissions, CMS workspaces and sending-domain authentication • Shape agentic marketing solutions with Agentforce specialists • Lead migration and coexistence strategies from Marketing Cloud Engagement, Account Engagement, Marketo, Eloqua, HubSpot and similar platforms • Author and maintain functional designs, data model mappings, process flows, user stories, acceptance criteria and sign-off artifacts • Translate designs for Technical Architects, Developers, Data 360 and Agentforce specialists • Review configuration against specifications and support UAT and deployment gates • Define client and NeuraFlash responsibilities for data access, subject-matter expertise, environments and compliance approvals • Build the Marketing Cloud Next practice through reference architectures, reusable patterns, scoping calculators, SOW templates and enablement • Support pre-sales through discovery calls, solution shaping, demos and estimates • Coach and mentor team members and stay current on Salesforce Marketing Cloud Next, Data 360 and Agentforce releases

🎯 Anforderungen

• 5+ years in marketing automation consulting, marketing-technology solution architecture or business analysis • Hands-on delivery of enterprise marketing automation using Marketing Cloud Engagement, Account Engagement, Braze, Marketo, Eloqua or comparable platforms • Hands-on experience with Marketing Cloud Next, or demonstrated ramp-up from Marketing Cloud Engagement or Account Engagement onto MC Next and Data 360 • Working knowledge of Data 360 concepts, including data model objects, ingestion, identity resolution, segmentation, activation and data hygiene troubleshooting • Strong understanding of marketing consent and compliance requirements, including CAN-SPAM, GDPR and CASL or similar • Experience designing multi-channel campaigns and orchestration across email, SMS, conversational or push channels • Practical knowledge of email deliverability, including domain authentication, sender reputation and IP warm-up • Proven ability to lead discovery workshops, facilitate design decisions with senior marketing and IT stakeholders, and document decisions to sign-off • Experience working alongside Technical Architects and owning functional design through UAT and deployment • Ability to tie solution outcomes to business value through clear storytelling • Comfortable with flow-charting and data-modeling tools such as Lucidchart and with agile delivery • Willingness to travel to client sites as needed • Preferred: Salesforce Certified Marketing Cloud Next Consultant, Data 360 Consultant, Agentforce Specialist, Platform Administrator, Application or Solution Architect, Marketing Cloud Engagement and Account Engagement credentials • Preferred: Flow Builder, Salesforce CRM and external systems integration, REST APIs, MuleSoft, legacy-to-MC Next migrations, regulated-industry experience and additional Marketing Cloud tools

🏖️ Vorteile

• Remote work options • Flexible work culture and schedule • Travel opportunities, with anticipated travel commitment of up to 25% for certain roles • Collaboration through town halls and company meetings • Team celebrations and social events

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