Regional Marketing Manager, Americas

🕒 vor 1 Monat

🇺🇸 Vereinigte Staaten – Remote

💵 $92.220 - $132.964 / Jahr

⏳ Vertrag

🟡 Mittelstufe

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

Jetzt Bewerben
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Logo of Nozomi Networks

Nozomi Networks

201 - 500 Mitarbeiter

Gegründet 2013

🔒 Cybersecurity

📡 Telekommunikation

Cybersecurity • Telecommunications • IoT

Nozomi Networks ist ein führender Anbieter von industriellen Cybersicherheitslösungen und bietet unvergleichliche Informationen über Anlagen, Bedrohungserkennung und KI-gestützte Einblicke. Das Unternehmen ist auf Cybersicherheit für Betriebstechnologie (OT) und das Internet der Dinge (IoT) spezialisiert und bietet Lösungen wie Asset-Inventarmanagement, Bedrohungserkennung und Reaktion, Risiko- und Schwachstellenmanagement sowie kontinuierliche Netzwerküberwachung. Das Unternehmen bedient eine Vielzahl von Branchen, darunter Energie, Fertigung und Versorgungsunternehmen, und sorgt dafür, dass ihre ICS- und SCADA-Systeme geschützt sind. Nozomi Networks ist bekannt für seine umfassende Expertise im Schutz kritischer Infrastrukturen und Betriebstechnologien, mit starker Einhaltung von Cybersicherheitsstandards.

Beschreibung

• Own the overall Go-to-Market plan for your assigned Americas territory with input and expertise from key internal stakeholders and the Global Head of Field and Partner Marketing • Own pipeline creation and acceleration for the Americas region — driving measurable contribution to pipeline targets, improving conversion rates, and supporting revenue attainment in close alignment with Sales • Design and execute integrated, multi-channel demand programs (field, digital, and partner-led) to generate high-quality pipeline and improve funnel conversion across key accounts and segments • Partner closely with Sales and BDR teams to optimize lead follow-up, qualification, and conversion, ensuring strong pipeline progression and velocity • Track and own performance against pipeline KPIs, including pipeline generated, influenceford revenue, conversion rates, and ROI by channel and campaign • Drive partner-sourced and partner-influenced pipeline through structured co-marketing programs and joint GTM execution • Serve as liaison to Sales team, be their advocate and conduit to the larger organization • Maintain relationships with regional partners, conference organizers, and influential associations • Leverage social media to raise awareness and further promote our presence at various events • Monitor industry trends and competitor activities in the Americas region • An affinity for measurable outcomes and experience in a highly data-driven marketing organization is a must • Manage regional budget, accurately estimate costs, and manage execution • Track performance results and act as a key partner to the BDR team to ensure alignment on lead quality, follow-up, and conversion • Work in partnership with the Corporate Communications and Digital Marketing teams to optimize campaign results for field programs

🎯 Anforderungen

• 5+ years of direct experience in a B2B Field/Channel Marketing role, ideally for a security or enterprise software company • Aligning with the partner organization to build a regional partner marketing strategy that provides mutual business value and enables leverage and scale in your overall regional marketing plan • Activating live and virtual event strategies, including event and booth design, theme development, pre-and-post-event plans • Project management and organizational skills with ability to execute marketing programs from planning, conceptualization, execution, and measurement • Building and optimizing integrated marketing programs that generate pipeline and improve conversion across the full buyer journey • Good knowledge of digital marketing tactics and best practices, including LinkedIn campaigns, TechTarget, SEO/SEM etc. • Leverage AI-powered tools and data insights to improve campaign targeting, personalization, lead scoring, and overall marketing efficiency • Apply data and automation to continuously optimize campaign performance, audience segmentation, and budget allocation to maximize pipeline ROI • Strong understanding of funnel metrics, pipeline management, and conversion optimization in a B2B SaaS environment • Ability to translate data into actionable insights and continuously improve performance across campaigns and channels • Experience with organizing local and regional events • Outstanding communicator and creative thinker • Experience with marketing automation and CRM tools • Critical thinker and problem-solving skills • Strong time-management skills • Ability to work with a decentralized, cross-cultural team • Flexibility and adaptability to rapid growth, change, and problem resolution • Proven ability to ramp quickly and deliver results in a contract/cover capacity • Ability to travel 30% of the time • Excellent verbal/written English skills.

🏖️ Vorteile

• Health & Wellness • Financial • Work-Life Balance • Unparalleled Flexible Time-Off

Jetzt Bewerben

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