Senior Product Manager, Member Engagement

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OneImaging

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1 - 10 Mitarbeiter

⚕️ Krankenversicherung

🤝 B2B

☁️ SaaS

Healthcare Insurance • B2B • SaaS

OneImaging ist die führende umfassende Plattform für Radiologie-Management in Deutschland. Das Unternehmen setzt sich dafür ein, die Kosten für medizinische Bildgebung drastisch zu senken. Durch transparente Preisgestaltung und nahtlose Integration mit Versicherungsplänen ermöglicht OneImaging seinen Mitgliedern den Zugang zu Bildgebungsdiensten, die typischerweise 80% günstiger sind als der nationale Durchschnitt. Das Unternehmen bietet deutschlandweit mehr als 4. 800 akkreditierte Zentren und zielt darauf ab, die diagnostische Bildgebung zu einem erschwinglichen Mitarbeiterbenefit zu machen. Durch den Fokus auf Vorbeugung, Früherkennung und Diagnostik trägt OneImaging zur frühzeitigen Diagnose chronischer Krankheiten bei, senkt letztendlich die Gesundheitskosten und verbessert die Patientenergebnisse.

Beschreibung

• Own and optimize the end-to-end member engagement and activation roadmap, including login, registration, onboarding, identity flows, member home, and profile management. • Build intuitive, frictionless experiences that improve registration rate, increase order initiation, and boost exam completion. • Design and execute rigorous A/B tests and experimentation frameworks to identify improvements across the funnel, from first touch to order completion and follow-through. • Partner closely with Marketing and Growth to ensure cohesive messaging, personalized journeys, and high-performing acquisition-to-activation handoffs. • Work tightly with Engineering, Design, and Data to ship high-quality product experiences with clear requirements, strong technical understanding, and crisp execution. • Leverage analytics tools (Amplitude, Looker, SQL) to develop insights, diagnose friction points, and uncover opportunities to increase funnel efficiency and retention. • Contribute to scheduling and payments-related enhancements that improve the overall member journey and reduce drop-off, even if not part of your core scope. • Represent engagement performance, insights, roadmap, and experiments to leadership with clarity, data rigor, and a deep understanding of member behavior. • Lead stakeholder alignment across Marketing, Growth, Member Services, Provider Ops, and Operations, ensuring cross-functional clarity and strong roadmap buy-in. • Champion the voice of the member by running research, usability sessions, and journey mapping to drive thoughtful, human-centered improvements.

🎯 Anforderungen

• 5–8+ years of product management experience, ideally within growth, consumer engagement, or funnel optimization roles. • Proven ability to meaningfully improve funnel performance—registration, activation, conversion, and completion—through experimentation and data-driven decision-making. • Hands-on experience with SQL and modern analytics tools such as Amplitude, Mixpanel, Looker, or GA. • Strong background in A/B testing, hypothesis design, statistical thinking, and rapid iteration loops. • Deep comfort in discovering friction across identity, onboarding, login/registration, and member engagement flows and turning insights into prioritizable product work. • Exceptional stakeholder management skills; able to influence cross-functional partners and drive alignment across Marketing, Engineering, Design, Data, and Operations. • Experience with scheduling, appointment booking, or payments flows is a plus. • Strong consumer instincts and a passion for building simple, elegant experiences that reduce friction and drive measurable business results. • Comfortable operating in a fast-moving, ambiguous environment with a bias toward action, impact, and collaboration.

🏖️ Vorteile

• Equity incentive • Competitive benefits plans