Account-Based Marketing Manager

🕒 vor 3 Tagen

🇺🇸 Vereinigte Staaten – Remote

💵 $100.000 - $155.000 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

Woher diese Stelle stammt

VerĂśffentlicht auf der Karriereseite von Rithum, nicht Ăźber eine JobbĂśrse

Von Remote Rocketship zum ersten Mal gesehen vor 3 Tagen

Noch offen auf der Website von Rithum. GeprĂźft vor 3 Stunden.

Logo of Rithum

Rithum

501 - 1000 Mitarbeiter

GegrĂźndet 1997

🛍️ eCommerce

📣 Marketing

🤖 Künstliche Intelligenz

eCommerce • Marketing • Artificial Intelligence

Rithum ist eine umfassende E-Commerce-Plattform, die darauf ausgelegt ist, Marken, Einzelhändler und Lieferanten zu befähigen, ihre Geschäfte effektiv zu starten und auszubauen. Mit einer Vielzahl von Lösungen, darunter Multichannel-Marketing, Fulfillment-Management und KI-gesteuerte Lieferantenentdeckung, hilft Rithum den Nutzern, ihre Online-Präsenz zu optimieren und Abläufe über ein großes Netzwerk von Marktplätzen hinweg zu rationalisieren. Mit einem Fokus auf Flexibilität und Effizienz zielt Rithum darauf ab, den Handel zu transformieren, indem es profitable und ansprechende Einkaufserlebnisse schafft.

Beschreibung

• Develop and execute account-based marketing strategies aligned to enterprise pipeline objectives, sales priorities, and demand generation programs • Identify and prioritize target accounts and buying groups with Sales leadership and account teams • Design personalized one-to-one and one-to-few engagement strategies • Align regional ABM execution with global priorities and messaging • Execute multi-channel ABM programs across content, email, digital advertising, direct mail, executive engagement, webinars, and events • Create account-specific experiences to increase engagement, accelerate opportunities, and improve conversion rates • Support account expansion through targeted upsell and cross-sell campaigns • Partner with Customer Marketing, Field Marketing, and Events on existing-account programs • Own the ReachDesk relationship, including direct mail and gifting strategy, vendor management, and budget • Serve as a strategic marketing partner to Sales leadership and account teams • Use account insights, intent signals, and engagement data to inform account strategies and sales actions • Partner with Demand Generation, Marketing Operations, and Revenue Operations on program execution and measurement • Track ABM performance across engagement, pipeline, opportunity progression, and revenue metrics • Analyze account engagement trends and campaign effectiveness to identify optimization opportunities • Apply AI to improve account targeting, personalization, and campaign decisions

🎯 Anforderungen

• 5+ years of B2B marketing experience, including experience supporting account-based marketing initiatives • Experience partnering with Sales teams in SaaS or technology environments • Experience supporting multiple geographies, business units, and product lines • Experience with 6sense, Demandbase, or another ABM technology platform • Experience with Marketo, Salesforce, or similar marketing technologies • Experience using AI tools such as ChatGPT, Microsoft Copilot, or Claude for research, communication, analysis, documentation, automation, workflow optimization, and decision-making • Bachelor's degree in Marketing, Business, Communications, or related field preferred • Experience supporting enterprise or strategic account programs • Experience within high-growth SaaS or technology organizations • Strong understanding of account targeting, buying-group engagement, and pipeline development strategies • Strong communication, collaboration, and project management skills

🏖️ Vorteile

• Medical, dental and vision benefits with affordable health care plans and company HSA contributions, starting on Day 1 • 6% 401(k) match • 20 days of Paid Time Off • 9 Company-Paid holidays • 2 paid floating holidays • 7 paid sick days • 2 Wellness days • 1 Paid Volunteer Day • PTO increases to 22 days at 3 years of service and 25 days at 5 years • 12 weeks primary caregiver leave • 4 weeks secondary caregiver leave • Accident, critical illness, and hospital indemnity insurance • Pet insurance • Legal assistance and identity theft insurance plans • Life insurance equal to 2x salary • Calm app access • Employee Assistance Program • $65/month remote work stipend for internet • Culture and team-building activities • Tuition assistance • Career development opportunities • Charitable contribution match up to $250 per year • Discretionary bonus equal to 12% of annual base salary • Remote-first working conditions • Comprehensive benefits and wellness plans • Industry-competitive compensation and total rewards benefits

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