Manager, Advertising & Supply Strategy

🕒 vor 22 Tagen

🇺🇸 Vereinigte Staaten – Remote

💵 $95.000 - $120.000 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

👔 Manager

🦅 H1B-Visum-Sponsor

info

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Rockbot

Rockbot

51 - 200 Mitarbeiter

Gegründet im Jahr 2010, ermöglicht Rockbot Unternehmen, ihre Standorterlebnisse durch Medien zu maximieren. Rockbot bietet Musik, TV und digitale Beschilderung durch eine anerkannte Ein-Plattform-Lösung an und erlaubt es den größten Unternehmen der Welt sowie Tausenden von kleinen und mittelständischen Unternehmen, das beste vor Ort Erlebnis einfacher zu gestalten.

Beschreibung

• Own yield strategy and fill analysis across Rockbot's advertising inventory, balancing campaigns, CPM performance, and partner goals. • Monitor impression delivery, pacing, and budget utilization across programmatic and direct campaigns. • Identify key areas for supply optimization, delivering vertical, regional, and seasonal insights to the programmatic and direct sales teams. • Forecast new revenue opportunities through supply data analysis, focusing on venue and vertical growth and expansion. • Develop and maintain dashboards and reporting systems that surface revenue trends, anomalies, and growth opportunities — leveraging AI-assisted tools to accelerate insight generation and anomaly detection. • Leverage LLMs and generative AI to streamline operational workflows, synthesize performance data, and surface actionable recommendations faster. • Apply AI-driven approaches to pricing optimization and yield modeling, helping Rockbot stay ahead of demand patterns and market shifts. • Partner with Product and Engineering to evaluate ad serving logic, targeting performance, and delivery efficiency. • Audit and refine transparency and compliance files (ads.txt, sellers.json, s-chain) to ensure monetization integrity. • Support pricing strategy, packaging, and forecasting for new advertising products and launches. • Identify operational bottlenecks and implement process improvements — including AI-enabled automation — that drive scalable yield performance. • Collaborate across commercial and technical teams to ensure advertising execution aligns with broader business goals.

🎯 Anforderungen

• 5–8 years of experience in yield management, data evaluation/analysis, ad operations, revenue strategy, or ad tech analytics. • Deep fluency in media math — impressions, CPMs, pacing, budgets, forecasting, and delivery mechanics. • Expertise in aggregating and analyzing data into actionable insights for cross-departmental applications. • Strong understanding of the programmatic ecosystem, including DSPs, SSPs, ad servers, and supply-side optimization. • Experience working with DOOH, CTV, or multi-channel media inventory (bonus if both). • Hands-on experience using AI tools — including LLMs or gen AI platforms — to enhance reporting, streamline workflows, or accelerate operational decision-making. • Familiarity with AI-driven yield or pricing optimization concepts, with a curiosity to push further as the tooling evolves. • Proficiency in Excel and BI tools such as Looker, Tableau, or similar platforms. • Comfortability in crafting and articulating the data story at all levels of the company. • Extensive real-world experience developing and refining advanced AI prompts. • Exceptional communication skills — you can translate complex performance data into clear recommendations and action. • A high-horsepower, proactive mindset with a bias toward continuous improvement and operational excellence.

🏖️ Vorteile

• Equity and benefits for all team members

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