Renewal Director

🕒 vor 1 Monat

🏄 California – Remote

info

💵 $150.000 - $155.000 / Jahr

⏰ Vollzeit

🔴 Experte

👔 Direktor

🦅 H1B-Visum-Sponsor

info

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Swiftly

Swiftly

51 - 200 Mitarbeiter

Gegründet 2018

🛒 Einzelhandel

🛍️ eCommerce

Retail • eCommerce • Advertising

Swiftly ist ein Unternehmen für Einzelhandelstechnologie, das sich darauf konzentriert, Einzelhändlern eine integrierte Plattform zu bieten, um ihre digitale Präsenz zu verbessern und moderne Konsumenten zu erreichen. Ihre Plattform bietet personalisierte Einkaufserlebnisse, Treueprogramme, Retail-Media- und E-Commerce-Lösungen, die Einzelhändlern helfen, Umsätze zu steigern und Kundenbindung aufzubauen. Swiftly zielt darauf ab, den digitalen Transformationsprozess von Einzelhändlern zu vereinfachen und stationäre Geschäfte dabei zu unterstützen, mit größeren Einzelhändlern zu konkurrieren. Das Unternehmen bietet auch Lösungen für Werbetreibende, um ihre Zielgruppe effektiv mit Hilfe von First-Party-Daten und Erkenntnissen zu erreichen. Swiftly wurde für seinen innovativen Ansatz im Bereich der Einzelhandelstechnologie anerkannt und gewann Auszeichnungen wie den "Best Retail Technology Solution"-Preis bei den MarTech Breakthrough Awards.

Beschreibung

• Own the end-to-end renewal lifecycle for Audience Optimizer (AO) across Swiftly’s retailer portfolio in partnership with the assigned Sales Director • Develop strategic account plans focused on retention, expansion, and long-term customer value • Serve as a trusted advisor to retailer marketing, merchandising, loyalty, and executive leadership teams • Analyze retailer business performance, campaign results, market trends, and competitive dynamics to identify opportunities and risks • Translate campaign performance data and closed-loop measurement insights into actionable recommendations and business strategies • Diagnose retailer challenges and develop creative solutions leveraging Audience Optimizer capabilities, including: • Digital Circular Amplification • Loyalty acquisition and engagement • Competitive conquesting • New customer acquisition • Seasonal and promotional campaigns • Store traffic and basket growth initiatives • Lead strategic business reviews and planning sessions that connect campaign outcomes to broader retailer objectives • Partner with Analytics and Ad Operations teams to identify performance drivers, optimization opportunities, and future campaign strategies • Consult retailers on audience targeting, campaign planning, budget allocation, channel strategy, and measurement methodologies • Build compelling renewal and expansion business cases through performance storytelling, data analysis, and strategic recommendations • Establish and maintain executive-level relationships across retailer organizations • Collaborate cross-functionally with Sales, Account Management, Analytics, Product, and Ad Operations teams to ensure successful campaign execution and customer outcomes • Proactively identify risks to renewal and develop mitigation strategies to improve retention • Maintain accurate forecasting for renewals, expansions, and growth opportunities • Serve as a subject matter expert on Audience Optimizer, grocery marketing strategy, loyalty marketing, and digital media best practices • Other related duties as assigned

🎯 Anforderungen

• 7+ years of experience in grocery retail, shopper marketing, retail media, digital advertising, loyalty marketing, customer analytics, or related strategic marketing roles • Deep understanding of grocery retail operations, promotional planning, merchandising cycles, digital circulars, and shopper behavior • Strong analytical skills with the ability to evaluate campaign performance, identify trends, diagnose business challenges, and develop data-driven recommendations • Experience developing strategic marketing, media, or customer engagement plans that drive measurable business outcomes • Expertise in digital marketing and media, including audience targeting, media planning, campaign optimization, attribution, and performance measurement • Proven ability to translate complex data into clear business insights and executive-level recommendations • Experience using first-party data, loyalty insights, customer segmentation, and closed-loop measurement methodologies • Demonstrated success leading consultative business discussions focused on strategic planning, problem solving, and growth initiatives • Proven ability to build trusted relationships and influence stakeholders ranging from marketing managers to executive leadership • Experience driving customer retention, renewals, account growth, or strategic client success initiatives • Exceptional presentation, communication, and storytelling skills • Ability to thrive in a fast-paced, entrepreneurial environment while managing multiple retailer relationships • Proficiency in Salesforce, forecasting tools, and data-driven decision-making • This position is not eligible for visa sponsorship. Applicants must be authorized to work in the U.S. without the need for current or future sponsorship.

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