Senior Manager, Field Marketing

🕒 vor 1 Tag

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of The Kraft Heinz Company

The Kraft Heinz Company

10.000+ Mitarbeiter

Gegründet 2015

👥 B2C

🛒 Einzelhandel

💰 €20.000.000 Post-IPO Equity im 2019-06

B2C • Food & Beverage • Retail

Die Kraft Heinz Company ist eines der größten Lebensmittel- und Getränkeunternehmen der Welt, mit acht Marken mit jeweils über 1 Milliarde US-Dollar Umsatz und einem globalen Umsatz von rund 25 Milliarden US-Dollar. Seit über 150 Jahren sind wir ein weltweit vertrauenswürdiger Hersteller hochwertiger, schmackhafter und nahrhafter Lebensmittel. Obwohl Kraft Heinz seinen Doppelsitz in Chicago und Pittsburgh hat, sind unsere Marken wahrhaft global: Unsere Produkte werden in über 40 Ländern hergestellt und vermarktet. Zu diesen beliebten Produkten zählen unter anderem Würzmittel und Saucen, Käse und Milchprodukte, Fertiggerichte, Fleischwaren, Erfrischungsgetränke, Kaffee, Produkte für Säuglinge und Ernährung sowie zahlreiche weitere Lebensmittel – in einem Portfolio von mehr als 200 etablierten und aufstrebenden Marken.

Beschreibung

• Lead Regional and Local Market Activation • Translate national brand strategy into regional and local market programs including Heinz Verified expansion • Adapt brand extensions and partnership initiatives into locally relevant activations • Identify opportunities to activate against real-time and cultural moments in market • Serve as the local market expert for the assigned region • Provide local learnings and recommendations to strengthen future activations and partnership efforts • Lead execution of brand extensions and partnership activations across the assigned region • Develop and strengthen relationships with customers and operators • Serve as the key marketing partner to local Sales teams, agencies, customers, and operators • Monitor quality of execution and address issues quickly

🎯 Anforderungen

• Bachelor’s degree in business, marketing, or a related field required; MBA with a marketing focus preferred • 5 to 7 years of experience in multi-channel marketing, field marketing, product management, brand management, CPG Sales, or related commercial roles • Foodservice experience preferred • Strong ability to influence and build credibility at all levels, internally and externally • Creative mindset with the ability to develop impactful marketing integrations • Strong strategic thinking skills, with the ability to develop marketing strategies aligned with business objectives • Excellent communication and collaboration skills • Proven ability to move with speed and agility, respond to changing market dynamics, and activate against real-time opportunities • Must be able to prioritize with impact • Strong problem-solving and analytical skills • Advanced proficiency in Microsoft Office Suite, including Word, Excel, PowerPoint, and Outlook • Must be willing and able to travel up to 50 % for business

🏖️ Vorteile

• Coverage for employees (and their eligible dependents) through affordable access to healthcare • Protection and saving for the future • Plans tailored to meet you and your family’s needs • Wellbeing events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families • Physical - Medical, Prescription Drug, Dental, Vision, Screenings/Assessments • Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training • Emotional – Employee Assistance Program, Wellbeing Programs, Family Support Programs • Financial – 401k, Life, Accidental Death & Dismemberment, Disability

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