Marketing Manager

🕒 vor 29 Tagen

🇨🇦 Kanada – Remote

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

🗣️🇫🇷 Französisch erforderlich

Woher diese Stelle stammt

Veröffentlicht auf der Karriereseite von Therabody, nicht über eine Jobbörse

Von Remote Rocketship zum ersten Mal gesehen vor 29 Tagen

Noch offen auf der Website von Therabody. Geprüft vor 2 Stunden.

Logo of Therabody

Therabody

201 - 500 Mitarbeiter

Gegründet 2016

🏥 Gesundheitswesen

🏭 Fertigung

🍽️ Lebensmittel & Getränke

💰 €165.000.000 Private equity im 2022-10

Healthcare • Manufacturing • Food & Beverage

Therabody ist ein Wellness-Unternehmen für Verbraucher, das Handmassagegeräte, tragbare Therapieprodukte (Wärme, Kälte, LED), Kompressionsstiefel und klinisch ausgerichtete Hautpflegegeräte entwirft, herstellt und verkauft. Es agiert hauptsächlich als Direktvertrieb über E-Commerce mit einer begleitenden mobilen App, die geführte Routinen anbietet und wissenschaftliche Forschung sowie klinische Studien in die Produktentwicklung und das Marketing integriert.

Beschreibung

• Own and scale Therabody's brand marketing presence across Canada • Localize global and international brand strategies into regional marketing plans • Build and execute Canada's annual marketing calendar • Lead end-to-end marketing execution for product launches and momentum activities across retail, PR, influencer, and event channels • Partner with local influencers, fitness professionals, wellness advocates, studios, wellness centres, and sports organizations • Scale brand advocacy among athletes, trainers, and ambassadors through seeding programs • Collaborate with digital and media teams to leverage local creator content across paid and owned channels • Architect and execute campaigns to generate customer reviews across DTC platforms and Canadian retail websites • Monitor community sentiment, customer reviews, brand tracking, and local messaging • Manage Canadian PR, creative, media, and activation agency partners • Own campaign briefs, asset delivery pipelines, and timeline tracking • Analyze campaign metrics and produce reports, insights, and ROI recommendations • Concept, plan, and execute consumer-facing and trade marketing events across Canada • Manage event logistics, budgets, staffing, product inventory, branded assets, and on-site execution • Support Toronto retail marketing initiatives and visual merchandising • Coordinate local marketing and co-op promotional plans for Canadian retail accounts • Manage the regional marketing budget, vendor contracts, invoices, and purchase orders • Monitor marketing KPIs and event metrics and deliver post-activation ROI reports to leadership

🎯 Anforderungen

• 5–10 years of progressive experience in brand marketing, PR, experiential marketing, partnerships, or agency account management • Proven track record handling fast-paced accounts and cross-functional projects • Agency account management experience highly preferred • Bachelor's degree in Marketing, Communications, Business, or a related field • Exceptional stakeholder management skills • Ability to navigate matrixed reporting lines between local sales and global international leadership • Ability to collaborate with international marketing peers and global corporate functions • Strong track record managing multi-city events, local vendor networks, and regional activation budgets • Independent self-starter who thrives with autonomy and excels at working remotely from a regional corporate hub • Experience in wellness, fitness, consumer electronics, premium lifestyle, apparel, or sports industries highly desirable • Flexibility and willingness to travel across Canada • Professional fluency in English and French highly desirable • Passion for Therabody's mission and product categories

🏖️ Vorteile

• Opportunity to work at Therabody, a wellness technology leader • Collaborative, creative, entrepreneurial work environment • Flexibility to work remotely from a regional corporate hub • Travel across Canada for marketing activations and events

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