Digital Marketing Specialist

Stelle nicht auf LinkedIn

🕒 vor 20 Tagen

🇺🇸 Vereinigte Staaten – Remote

💵 $58.000 - $75.000 / Jahr

⏰ Vollzeit

🟢 Junior

🟡 Mittelstufe

🌐 Digital-Marketing-Manager

🚫👨‍🎓 Kein Abschluss erforderlich

🦅 H1B-Visum-Sponsor

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👻 Geisterscore 0%

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🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of World Education Services

World Education Services

201 - 500 Mitarbeiter

Gegründet 1974

📚 Bildung

🌍 Soziale Wirkung

Education • Social Impact

World Education Services ist ein unparteiisches Sozialunternehmen, das weithin anerkannte internationale Zeugnisbewertungsdienste anbietet, um Studenten, Fachleuten, Einwanderern und Flüchtlingen zu helfen, ihre ausländische Ausbildung in den Vereinigten Staaten und Kanada anerkennen zu lassen. WES bietet Zeugnisbewertungsberichte (einschließlich ECA für die kanadische Einwanderung), digitale Tools wie iGPA und AccessWES, Forschungs- und Politikarbeit sowie soziale Einflussprogramme und Philanthropie, die darauf abzielen, die wirtschaftliche Inklusion und Karrieremöglichkeiten für Neuankömmlinge zu verbessern.

Beschreibung

• Manage and optimize SEM campaigns across Google Ads and other platforms • Implement SEO best practices for website content and landing pages • Support GEO and AI-driven search optimization strategies • Monitor campaign performance, analyze data, and prepare actionable reports • Collaborate with the content team to design and produce digital marketing assets for websites, paid ads, and social media • Coordinate logistics, asset creation, and post-event reporting for webinars and major conferences • Assist with planning, scheduling, and execution of WES's podcast series • Collaborate with internal teams on e-commerce transformation projects • Review and help fix Google Tags in Google Tag Manager • Execute, schedule, and monitor email campaigns • Support WES's evolving digital marketing strategy across SEM, SEO, GEO, and AI searchability initiatives

🎯 Anforderungen

• Bachelor's degree in marketing, communications, advertising, business management, or a related field preferred • At least 2 years' experience as a marketing specialist or in a similar role • Proven SEO experience • Strong understanding of SEM, SEO, GEO, and digital analytics tools • Experience with Google Ads, GA4, and Google Tag Manager • Experience gathering and interpreting customer experience information • Knowledge of online customer engagement platforms and channels • Experience reporting up and identifying trends or process-improvement opportunities • Project work demonstrating understanding of digital user experience and technology platforms • Advanced computer proficiency • Ability to work in a remote, fast-paced environment • Ability to adapt to shifting priorities and change • Strategic thinking for driving campaigns, value propositions, and managing multiple projects • Quantitative and qualitative problem-solving abilities • Experience working in an entrepreneurial, technology- and service-driven, client-focused environment • Strong alignment with WES mission and values • Excellent verbal and written communication • Applicants must be qualified to work in the USA; the position is located in the USA

🏖️ Vorteile

• Remote work options • Flexible scheduling • Generous time-off policies • Comprehensive wellness programs • Comprehensive benefits • Competitive compensation • Tangible rewards and recognition • Learning opportunities • Personal and professional development • Career advancement opportunities • Comprehensive training programs • Tuition reimbursement opportunities • Employee-led resource groups • Town halls and collaborative team events • Meaningful volunteer opportunities • Equity, diversity, and belonging initiatives • Reasonable accommodation support

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