Product Manager – Enrollment

Emploi pas sur LinkedIn

🕒 il y a 13 jours

🇺🇸 États-Unis – Télétravail

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

✅ Responsable Produit

👻 Score fantôme 15%

Ce que ça veut dire : la probabilité que personne ne recrute vraiment pour cette offre.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Pourquoi ce score :

• Ouverte depuis 14 jours.
• Les offres de cette entreprise sont généralement pourvues en 71 jours.
• Aucun salaire indiqué.

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Ceresti Health

Site WebLinkedInTous les Emplois

11 - 50 employés

Fondée en 2013

🏥 Santé

⚕️ Assurance santé

🤝 B2B

💰 €11 726 799 Venture Round - Ceresti Health en 2025-08

Healthcare • Healthcare Insurance • B2B

Ceresti Health est une entreprise de soins habilitée par la technologie qui collabore avec des mutuelles de santé et des organisations de soins responsables (ACOs) pour soutenir les aidants familiaux des personnes atteintes de démence. L'entreprise combine la stratification des risques basée sur les données de réclamations, l'éducation des aidants, une plateforme sur tablette et des navigateurs de soins personnels hebdomadaires pour améliorer l'adhérence aux plans de soins, combler les lacunes des déterminants sociaux de la santé et détecter de manière proactive les changements dans l'état des patients. Le programme dirigé par les aidants de Ceresti a des résultats validés de manière indépendante montrant des réductions substantielles des hospitalisations évitables et des coûts médicaux par patient, et il propose des contrats sans risque basés sur les résultats pour les payeurs.

Description

• Own the vision, strategy, and roadmap for technology driving caregiver enrollment from first touch through activation on the Ceresti platform • Translate company growth targets into a prioritized roadmap of enrollment initiatives • Build business cases and size enrollment opportunities against required investment • Balance near-term conversion improvements with zero-to-one growth initiatives across channels, partners, and markets • Lead cross-functional initiatives spanning marketing, sales, operations, clinical, data, and engineering without direct reporting lines • Partner with marketing on campaign strategy, channel mix, messaging, and lead-to-enrollment handoff • Partner with outbound call operations to turn frontline insights into product, process, automation, and tooling improvements • Define product requirements, user stories, and acceptance criteria; work with engineering to scope, prioritize, and ship • Use modern AI tools to accelerate product discovery, prototyping, requirements generation, and iteration • Own HubSpot as the system of record for enrollment, including lifecycle stages, pipelines, properties, automation, and reporting • Own outbound call technology, including dialing, queueing, call routing, scripting, disposition capture, and AI-assisted agent tooling • Own technology for efficient inbound lead handling • Own the product side of Ceresti websites, ensuring landing pages and forms flow into the correct enrollment pipelines with accurate attribution • Ensure trustworthy data flows across marketing, CRM, telephony, and platform systems • Own caregiver onboarding from acceptance through activated, engaged platform user • Partner with platform product and engineering teams to ship empathetic, simple, fast-to-value onboarding experiences • Reduce friction, drop-off, and time-to-activation throughout onboarding • Own the handoff from enrollment into ongoing engagement and coaching • Define and instrument the enrollment funnel, including stage definitions, conversion rates, channel and cohort performance, and cost per enrollment • Build reporting and dashboards providing a shared, real-time view of enrollment performance • Run continuous experimentation by forming hypotheses, designing tests, measuring results, iterating quickly, and scaling successful approaches • Combine quantitative funnel data with qualitative caregiver feedback to identify constraints and deliver business outcomes

🎯 Exigences

• BS/BA degree or higher • 3+ years of experience as a Product Manager or equivalent, ideally owning growth, enrollment, or acquisition funnels • Demonstrated track record of leading cross-functional teams and driving outcomes through influence rather than authority • Experience owning a funnel end to end, including defining metrics, running experiments, and moving conversion • Hands-on experience with CRM and marketing automation platforms as the system of record for a funnel; HubSpot strongly preferred • Experience with outbound, contact center, or sales engagement technology is a strong plus • Experience building or managing onboarding experiences, self-serve flows, or referral programs • Experience working with AI-enabled products, personalization systems, or data-driven user experiences is a strong plus • Experience translating user needs and business goals into shipped product features and user experiences • Comfort working in fast-paced, ambiguous environments where scrappiness and ownership are required • Experience in healthcare or caregiving is a strong plus • Strong product judgment with a user-centered mindset • Strong analytical skills; fluency in funnel metrics, cohort analysis, and experiment design • Highly experiment-oriented, with a bias toward testing and measuring over debating • Proven ability to lead and influence cross-functional groups without direct reporting lines • Comfortable with HubSpot CRM workflows, automation, and reporting • Comfortable in analytics and BI tooling; able to get to an answer in the data without waiting on someone else • Ability to design intuitive experiences for complex or emotionally sensitive user journeys • Strong judgment around applying AI responsibly in emotionally sensitive user experiences • Excellent written and verbal communication skills • Highly collaborative; able to build trust across functions • Organized, pragmatic, and execution-focused • Curious, adaptable, and comfortable learning new domains • High integrity, transparency, and ownership mindset • Must be able to pass a background check

🏖️ Avantages

• No benefits, perks, or compensation extras are specified in the posting

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