Growth Product Manager – Principal

🕒 il y a 9 jours

🍂 Massachusetts – Distant

🍂 Massachusetts – Remote

💵 $159 500 - $191 400 / an

⏰ Temps Plein

🔴 Expert

✅ Responsable Produit

🦅 Parrain de Visa H1B

Cette entreprise a parrainé des visas H1B par le passé.

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Constant Contact

Site WebLinkedInTous les Emplois

1001 - 5000 employés

Fondée en 1998

☁️ SaaS

🤝 B2B

💰 €400 000 000 Private Equity Round en 2021-02

Marketing • SaaS • B2B

Constant Contact est une entreprise qui fournit des outils de marketing digital pour aider les entreprises à croître grâce au marketing par email, marketing par SMS, marketing sur les réseaux sociaux, et plus encore. Elle propose des fonctionnalités telles que l'assistance à l'écriture alimentée par l'IA, des modèles d'emails, l'automatisation, des intégrations avec d'autres applications, et des outils de reporting pour suivre le succès des campagnes. Elle s'adresse à divers clients, y compris les franchises, les grandes entreprises, les agences, et les petites entreprises. Son objectif est de dynamiser l'activité en construisant des relations plus profondes avec les audiences importantes grâce à sa suite complète d'outils marketing.

Description

• Own Growth Experimentation: Design, launch, and scale continuous experiments across activation and monetization surfaces including onboarding flows, paywalls, upgrade experiences, trial-to-paid conversion, and retention journeys. • Define hypotheses, success metrics, and decision criteria to drive measurable improvements in customer behavior and business performance. • Prioritize and Balance Growth Bets: Continuously evaluate and prioritize a portfolio of growth opportunities ranging from rapid iteration experiments to larger strategic initiatives. • Balance speed, impact, technical complexity, and learning potential to maximize business outcomes and team velocity. • Collaborate Across Functions: Work closely with Engineering, Design, Data & Analytics, Finance, and RevOps to prioritize opportunities, improve instrumentation, and ensure experiments are measurable, scalable, and operationally sound.

🎯 Exigences

• 8+ years of Product Management experience, with significant experience in Growth Product Management within SaaS, subscription, or consumer-oriented products. • You’ve owned metrics across activation, monetization, retention, or lifecycle growth and have a track record of driving business impact through experimentation. • Fluent in Experimentation: You have deep experience designing and evaluating experiments, including hypothesis development, A/B testing methodologies, sample sizing, statistical significance, novelty effects, instrumentation quality, and interpreting ambiguous or conflicting results. You think in funnels, cohorts, and behavioral data. • Outcome-Oriented: You optimize for measurable outcomes over roadmap output. • Highly Analytical: You are deeply comfortable using data to identify opportunities, validate hypotheses, and make decisions. You understand metrics such as activation, conversion, retention, expansion, attach rate, LTV, churn, and trial-to-paid performance, and know how to translate data into action. • Mobile & Customer Minded: You understand the opportunities and constraints of mobile customer experiences and can simplify complex workflows into intuitive user journeys across devices. • AI-Native and Curious: You actively leverage AI tools to accelerate workflows, improve decision-making, and increase team efficiency.

🏖️ Avantages

• A generous paid time off policy and a competitive benefits package that supports the health and well-being of you and your family • We celebrate one another’s differences. We are proud of our culture of diversity and inclusion, and we're always working hard to strengthen and improve this culture. We have programs in place that bring us together on important issues and provide educational opportunities for all employees. • Join the experts. If you're passionate about supporting businesses and organizations, you won’t find a better spot to share your talent. We’re dedicated to improving the quality of our product from a customer standpoint and have a true desire to enable the success of businesses, non-profit organizations, and community groups. • You’ll have opportunities to grow your career. We encourage and support our team members to learn different aspects of the business, take on stretch assignments, seek coaching opportunities and professional development opportunities.