Growth Marketing Manager

🔥 il y a 20 heures

🌐 Royaume-Uni, Émirats arabes unis (EAU), +1 autres pays – Distant

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⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

📈 Marketing de croissance

👻 Score fantôme 11%

infoinfo

🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Crypto Banter

Crypto Banter

51 - 200 employés

Fondée en 2003

💼 Conseil

📣 Marketing

₿ Crypto

Consulting • Marketing • Crypto

Crypto Banter est une chaîne de streaming en direct axée sur la crypto-monnaie et une communauté en ligne qui offre une couverture quotidienne de Bitcoin, des altcoins, des dernières nouvelles, des analyses de marché, des interviews avec des fondateurs et des personnalités de l'industrie, ainsi que des programmes éducatifs tels que la Crypto School. La marque opère des diffusions en direct, propose des niveaux d'adhésion à sa communauté (communautés VIP, Banter Capital, Banter Bubbles), et produit du contenu médiatique destiné aux audiences de détaillants en crypto et aux traders.

Description

• Own the full-funnel architecture, including paid acquisition strategy, end-to-end campaigns, landing pages and email sequences through sign-up • Lead creative quality control, including hooks, angles and performance copy, while partnering with designers and editors • Track metrics daily, manage spend, shift budget and optimize funnel logic to drive revenue and ROI • Set audience strategy, identify new segments and develop warming and conversion strategies • Execute lifecycle journeys from Meta lead through challenge participation • Own the tools and tracking that keep users engaged from first click through the final product

🎯 Exigences

• Deep, hands-on experience with Meta Ads Manager and a proven track record of scaling paid spend for info-products, webinars or digital challenges • Understanding of the story-driven nature of selling a challenge or transformation versus a standard SaaS product • Analytical and numbers-driven approach; ability to identify funnel leaks using data • Comfortable with Typeform, landing page builders and CRM software • Ability to brief and iterate on high-performance creative • Experience across finance, crypto, trading, e-products or ecommerce audiences and campaigns • Clear written and spoken UK English • Understanding of search/SEO and Google campaigns (nice to have) • Exchange experience (nice to have) • Understanding of trading (nice to have)

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