Field Marketing Manager

🕒 il y a 1 mois

⚔️ Virginia – Distant

⚔️ Virginia – Remote

💵 $90 000 - $105 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

🦅 Parrain de Visa H1B

Cette entreprise a parrainé des visas H1B par le passé.

👻 Score fantôme 0%

Ce que ça veut dire : la probabilité que cette offre reste ouverte sans recrutement actif.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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Empower Brands

Site WebLinkedInTous les Emplois

201 - 500 employés

💼 Conseil

🏗️ Construction

📦 Logistique

Consulting • Construction • Logistics

Empower Brands est une plateforme de franchise de premier plan englobant dix marques de franchise de classe mondiale, incluant : • Archadeck Outdoor Living • Bumble Roofing • Canopy Lawn Care • Conserva Irrigation • FRSTeam • JANPro • Koala Insulation • Outdoor Lighting Perspectives • Superior Fence and Rail • Wallaby Windows Notre mission chez Empower Brands est de développer des marques de classe mondiale en libérant une détermination inébranlable, un dévouement et une réalisation exceptionnels.

Description

• Support localized performance strategies for assigned franchise owners by connecting marketing investments to measurable business outcomes • Analyze business performance, marketing KPIs, local market trends, and competitive activity to identify growth opportunities • Evaluate marketing ROI using cost per lead, lead quality, appointment conversion, sales conversion, average ticket, revenue contribution, and customer acquisition cost metrics • Facilitate quarterly local business reviews • Align marketing investments with revenue goals, operational capacity, seasonality, and local market conditions • Recommend strategic priorities that improve profitability and support execution of agreed growth plans • Interpret performance across Google Ads, Local Services Ads, SEO, Google Business Profile, paid social, websites, reputation management, and other demand-generation programs • Translate complex reporting into practical business insights and identify opportunities, risks, and trends across assigned markets • Benchmark performance against comparable franchise locations • Partner with Franchise Business Consultants, Digital Marketing, Operations, and Brand Leadership on onboarding, market launches, performance improvement, territory expansion, multi-location growth, and long-term planning • Review campaign performance with digital marketing partners and recommend data-driven optimization strategies • Help franchise owners understand vendor recommendations, identify funnel breakdowns, and protect marketing investments

🎯 Exigences

• Bachelor's degree in marketing, business, or a related discipline • 5+ years of experience in franchise marketing, field marketing, business consulting, marketing strategy, or digital marketing • Experience working directly with business owners or executive-level clients • Strong understanding of marketing analytics and business performance metrics • Experience facilitating strategic business reviews and presenting recommendations to stakeholders • Excellent communication, relationship management, and consulting skills • Franchise, home services, or multi-location experience is a plus • Agency or client strategy experience preferred • Experience working with digital marketing vendors preferred

🏖️ Avantages

• Approximately 20–30% travel opportunity • Equal opportunity workplace committed to diversity and inclusion