Senior ABM, Paid Digital Manager

🕒 il y a 20 jours

🏈 Ohio – Distant

🏈 Ohio – Remote

💵 $100 000 / an

⏰ Temps Plein

🟠 Senior

👔 Manager

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FMX

Site WebLinkedInTous les Emplois

51 - 200 employés

☁️ SaaS

🏢 Entreprise

📚 Éducation

SaaS • Enterprise • Education

FMX est un fournisseur de premier plan de solutions de gestion des installations et de la maintenance, conçues pour rationaliser les processus, accroître la productivité des actifs, et fournir des informations exploitables pour une efficacité opérationnelle optimale. FMX s'adresse à un large éventail d'industries incluant l'éducation K-12, l'enseignement supérieur, les administrations municipales, la fabrication, les restaurants, la gestion immobilière, les soins de santé, et les organisations religieuses. Leur logiciel complet comprend des modules pour la gestion des installations, la gestion de la maintenance, la gestion des ordres de travail, la maintenance préventive, la maintenance des équipements, et la gestion des stocks. Avec un accent sur la facilité d'utilisation et le support client, FMX aide les organisations de toutes tailles à optimiser leurs opérations de maintenance et à réduire les coûts, faisant de lui un choix fiable pour les besoins de gestion des installations à travers divers secteurs.

Description

• Build and run FMX's account-based marketing program end-to-end. • Operate our ABM platform (Demandbase) as a power user, managing audience building, intent signal tuning, ad delivery, measurement, and reporting. • Design and ship multi-channel account plays that combine ads, content, intent signals, and sales outreach into coordinated campaigns against Tier 1 and Tier 2 accounts. • Own the Marketing Qualified Account (MQA) motion end-to-end. • Own day-to-day performance across Google Ads, LinkedIn, paid social, retargeting, and ABM ad orchestration. • Build a robust testing roadmap and partner with content and CRO teams to continuously improve paid traffic conversion. • Partner closely with sales and SDR leadership to establish an airtight feedback loop on account quality. • Define the metrics framework for ABM and paid channels, publishing a recurring state-of-accounts readout.

🎯 Exigences

• Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience). • 5–7 years of B2B SaaS marketing experience, with at least 3+ years running ABM, paid digital, or both end-to-end. • Expert ABM platform fluency, with deep, hands-on experience running Demandbase (or 6sense / Terminus at equivalent depth) as a power user. • AI Expertise and active utilization of AI every day as a core part of your workflow (creative production, account research, ad copy generation, bidding analysis, and workflow automation). • Proven track record of running paid digital at scale (Google Ads, LinkedIn, paid social) and owning pipeline KPIs against spend. • Strong analytical mindset and high comfortability in spreadsheets, BI dashboards, and ad platforms to diagnose performance independently. • Familiarity with Salesforce, Marketo, Qualified, or experience marketing to K-12, Higher Ed, or government buyers is a plus.

🏖️ Avantages

• 100% company-paid health, dental, vision, long and short term disability, and life insurance. • Home office stipend of up to $500 for equipment, furniture and accessories. • $60/month for home internet connection. • Generous PTO and UTO (unplanned time off) policies. • Flexible Schedule to manage personal appointments as long as performance expectations are met. • Collaborative culture and close-knit team with opportunities for mentorship. • Casual dress code, wearing jeans and tees is acceptable.