Key Account Manager – Germany & Neighboring Markets

🕒 il y a 6 jours

🇩🇪 Allemagne – Télétravail

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

💰 Responsable de comptes

👻 Score fantôme 12%

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🗣️🇩🇪 Allemand requis

🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Gérard Bertrand Wines

Gérard Bertrand Wines

201 - 500 employés

Fondée en 1992

🍽️ Alimentation et boissons

✈️ Tourisme

🏨 Hôtellerie

Food & Beverage • Travel • Hospitality

Gérard Bertrand est un acteur majeur de la viticulture basé dans le Sud de la France. Réputé pour ses pratiques de viticulture biodynamique et son engagement en faveur du développement durable, le groupe produit une large gamme de vins issus de diverses appellations, dont Corbières-Boutenac, Terrasses du Larzac et Minervois-La Livinière. Forte d'une longue histoire familiale dans le monde du vin, la Maison Gérard Bertrand s'attache à révéler les terroirs uniques du Sud de la France et à promouvoir ses vins à l'échelle internationale. La marque propose une vaste sélection de vins, des abonnements et des coffrets cadeaux, ainsi que des expériences d'œnotourisme au sein de ses domaines.

Description

• Open, develop and manage strategic off-trade accounts in Germany, with potential scope expansion to neighboring markets • Work closely with distributors and internal teams to accelerate distribution, visibility and sustainable growth of the Gérard Bertrand portfolio • Win new business with national and regional retail chains, specialist wine retailers, department stores, cash & carry operators and other off-trade key accounts • Develop selected strategic on-trade accounts such as major hotel, restaurant or hospitality groups when opportunities arise • Manage the full business-development cycle, including prospecting, proposals and tenders, negotiations, listings, commercial conditions, assortment and pricing strategies • Build annual activation plans from launch through performance review • Use market intelligence, customer insights and sales data to identify growth opportunities and build business cases • Monitor sales, distribution, promotional performance and profitability • Coordinate with distributor key-account teams to ensure strong execution • Develop direct relationships with customer decision-makers • Represent Gérard Bertrand at key meetings, trade fairs and strategic events

🎯 Exigences

• Strong affinity with wine and proven commercial experience in the German off-trade market; wine and spirits experience strongly preferred • Proven experience in Key Account Management with national or regional off-trade chains (wine category) • Strong understanding of the German retail environment, buying structures and commercial negotiation processes • Excellent negotiation, presentation and closing skills, with the ability to build compelling proposals and long-term customer partnerships • Fluent German (preferably native) and fluent English • Based in Germany with easy access to major business hubs, and willing to travel frequently across Germany and potentially neighboring markets • Good understanding of French and German business cultures • Knowledge of French language • Bachelor’s or Master’s degree in Business, Sales, Marketing or equivalent professional experience • Confident and credible with buyers, senior decision-makers and distributor partners • Winner mentality and strong drive for sustainable growth

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