Creative Strategist

🕒 il y a 12 jours

🌲 North Carolina – Distant

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⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎨 Stratège Créatif

👻 Score fantôme 25%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of inBeat Agency

inBeat Agency

51 - 200 employés

Fondée en 2021

📣 Marketing

📱 Médias

🤝 B2B

Marketing • Media • B2B

inBeat Agency est une agence de croissance créative qui associe médias payants, création performante et marketing d'influence centré sur les créateurs pour générer des résultats mesurables pour les marques de consommation. Ils se spécialisent dans le contenu généré par les utilisateurs (UGC), le marketing TikTok et Instagram, les campagnes de micro- et macro-influenceurs, le social payant (TikTok, Meta, Snapchat, Google/PPC), et les services de recrutement et de panel de créateurs. inBeat dessert des industries telles que les biens de consommation emballés, la vente directe aux consommateurs et les applications mobiles, en offrant des campagnes basées sur les données avec un accent sur les KPI mesurables comme le CPA, les conversions et le ROI.

Description

• Own creative strategy across multiple paid social accounts, from insight and hypothesis through execution and iteration • Run performance-led research; analyze ad platform data, creative performance signals, and competitor patterns to inform strategy • Develop and test high-converting creative concepts grounded in consumer insight, platform mechanics, and historical performance • Build clear creative hypotheses, testing frameworks, and messaging systems • Write and guide performance copy that is structured, intentional, and measurable • Partner with design, editing, and media buying to ensure creative is built for testing, scale, and learning • Translate quantitative performance data and qualitative feedback into concrete creative decisions and pivots • Mentor junior creatives, sharpening their strategic thinking, analytical instincts, and execution quality • Present creative strategy and performance rationale to clients • Stay current on platform changes, creative formats, and performance trends

🎯 Exigences

• Exceptional writing ability, ideally in short-form, digital-first content • A performance mindset; comfort digging into data, spotting patterns, and turning insights into creative action • Deep understanding of consumer psychology, platform behavior, and how creative drives outcomes • Comfort forming hypotheses, reading results, and making fast, informed creative decisions • Genuine interest in mentoring others and raising the overall quality bar • Curiosity, initiative, and interest in shaping ideas that make people stop and feel something • Fluency in written and spoken English is required • Experience developing performance-driven creative for paid social or digital channels • Strong comfort interpreting performance data and using it to guide creative direction and iteration • Experience collaborating cross-functionally in fast-moving, data-creative-focused environments • Portfolio or examples showcasing creative thinking, copy, or performance work is helpful but not required • Experience working closely with media buyers or growth teams • Familiarity with structured testing frameworks and creative systems

🏖️ Avantages

• Unlimited Time Off & Sick Days • Flexible hours • Fully remote (with the possibility to work from anywhere) • Global pods (meet creatives from all around the world) • High opportunity for growth!

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