Sales Marketing Manager

Emploi pas sur LinkedIn

🕒 il y a 1 mois

🗽 New York – Distant

🗽 New York – Remote

💵 $60 000 - $62 500 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🤑 Commercial

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Law Business Research

Site WebLinkedInTous les Emplois

501 - 1000 employés

💼 Conseil

🏥 Santé

🛡️ Assurance

💰 Private Equity Round en 2018-01

Consulting • Healthcare • Insurance

Law Business Research est une entreprise de services d'information axée sur la technologie, qui dessert les marchés mondiaux du droit, de la propriété intellectuelle (PI) et de la gouvernance, du risque et de la conformité (GRC). En s'appuyant sur les technologies les plus récentes, elle fournit aux professionnels du droit et de la PI des ressources pour l'analyse, le savoir-faire, les mises à jour réglementaires et l'intelligence de marché. Les produits de l'entreprise permettent aux sociétés de services professionnels de prendre des décisions basées sur les données et de comprendre les opportunités du marché. Law Business Research est réputée pour ses plateformes innovantes telles que Lexology, qui offrent recherche et analyse, collecte de données robuste et perspectives uniques. Les clients de l'entreprise incluent des cabinets d'avocats, des entreprises, des institutions académiques et des agences gouvernementales, et elle soutient divers secteurs d'industrie allant de l'assurance à l'agriculture.

Description

• The Sales Marketing Manager executes demand generation efforts to support revenue growth across two key areas: event sponsorships/exhibitors and marketing services (including lead generation programs, webinars, and custom content solutions). • This role is highly execution-focused, requiring strong project management skills, attention to detail, and the ability to manage multiple priorities simultaneously. • Working across email, digital, content marketing, webinars, and partnerships, the Sales Marketing Manager executes and optimizes campaigns using marketing automation and AI-driven tools to improve targeting, personalize messaging, and drive performance. • This role also requires strong copywriting skills and the ability to collaborate cross-functionally to develop and deploy engaging, conversion-focused marketing content aligned with sales objectives. • Success in this role will be defined by the ability to execute campaigns effectively, contribute to pipeline generation goals, and support sales growth across multiple business lines.

🎯 Exigences

• 3–5 years of experience in B2B marketing, demand generation, or sales marketing • Proven track record of generating leads and pipeline for sales teams • Experience supporting sales for events, sponsorships, or marketing services is highly preferred • Experience managing integrated, multi-channel campaigns • Familiarity with lead lifecycle management and funnel optimization • Experience working in a fast-paced, revenue-driven environment • Hands-on experience with CRM and marketing automation platforms (e.g., Salesforce, Pardot, HubSpot, Sailthru) is required • Experience leveraging AI-based marketing tools (e.g., Copilot, ChatGPT, Claude) for content generation, segmentation, personalization, and campaign optimization • Familiarity with digital marketing channels including email, webinars, paid media, and content marketing • Understanding of audience targeting, lead management, and campaign workflows

🏖️ Avantages

• 15 vacation days, 12 company holidays, three personal days, one day to volunteer at the organization of your choice, plus a day off for your birthday each year • Choice of three Cigna health insurance plans, two dental plans, and vision coverage. • Health Savings Accounts (HSA) and Flex Spending Accounts (FSA) • Comprehensive wellness program • Employer paid life insurance • Employer paid short-term and long-term disability insurance • Accident and critical illness insurance • 401K and Roth retirement savings plans with employer matching • Employee Referral Awards • Tuition reimbursement after 1 year of service • Commuter Benefits