Founding Enrollment Marketing Strategist

🕒 il y a 1 mois

🇺🇸 États-Unis – Télétravail

💵 $150 000 - $215 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

🦅 Parrain de Visa H1B

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👻 Score fantôme 20%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Leap

Leap

11 - 50 employés

Fondée en 2023

🛡️ Assurance

💼 Conseil

🏥 Santé

💰 €1 000 000 Venture Round - LEAP HEALTH en 2024-03

Insurance • Consulting • Healthcare

Leap est la seule solution transparente de gestion des prestations d’infusion spécialisée pour les employeurs. Elle élimine les majorations cachées sur les médicaments et offre une coordination complète des soins d’infusion spécialisés, depuis l'approvisionnement pharmaceutique jusqu'aux soins infirmiers à domicile, afin de réduire les coûts des médicaments spécialisés et de simplifier l'expérience du patient. Leap dessert les employeurs autofinancés, les courtiers/consultants et les patients avec un modèle de soins activé par la technologie qui réduit les dépenses d'infusion, améliore l'engagement et offre des économies substantielles dès l'année en cours.

Description

• Own enrollment strategy for Leap’s largest and most strategically important employer and health plan clients • Build awareness, engagement, and activation strategies for each account • Own enrollment forecasts and results across a portfolio of clients • Analyze client, member, and funnel data to diagnose engagement barriers • Develop account-specific activation plans involving communications, targeting, employer channels, incentives, benefit design, executive sponsorship, and member experience interventions • Run bespoke pilots and feed successful approaches to the Lifecycle team for testing and scaling • Partner with Client Success and client stakeholders to recommend enrollment-driving changes • Build analytical and strategic cases, support stakeholder alignment, approvals, and implementation • Orchestrate execution across Member Activation & Lifecycle Growth, Marketing Operations, Data, Design, Product, Clinical Operations, and Client Success • Create Leap’s Enrollment Marketing operating model, measurement frameworks, processes, tools, and client segmentation approach • Help determine future staffing needs and build the Enrollment Marketing team over time

🎯 Exigences

• 6+ years of experience in enrollment marketing, growth, lifecycle marketing, consumer strategy, client marketing, or a related discipline • Experience developing programs designed to influence consumer behavior • Demonstrated measurable improvements driven through consumer engagement programs • Experience working directly with large enterprise customers or similarly complex stakeholders • Ability to move from analysis to recommendation to client buy-in • Exceptional strategic and analytical problem-solving ability • Ability to analyze growth problems, identify key variables, and develop recommendations • Commercial orientation and accountability for enrollment, member impact, client ROI, and financial performance • Hands-on ownership across strategy, campaigns, data analysis, presentations, and implementation • Ability to lead complex cross-functional work without direct authority • Builder mentality and enthusiasm for creating playbooks, processes, and teams • Legally authorized to work in the United States

🏖️ Avantages

• Stock options • Benefits • Competitive total rewards package

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