Head of Growth

🕒 il y a 1 mois

🇺🇸 États-Unis – Télétravail

⏰ Temps Plein

🔴 Expert

📈 Marketing de croissance

🗣️🇺🇸🇬🇧 Anglais requis

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LemFi

201 - 500 employés

Fondée en 2020

💰 €53 000 000 Series B - LemFi en 2025-01

Nous construisons l'application financière de référence pour le Sud Global - permettant à nos clients de dépenser, d'épargner, d'envoyer et de faire fructifier leur patrimoine, le tout en un seul endroit.

Description

• Define the Growth Strategy: Develop and execute comprehensive market entry and penetration strategies across Anglophone Africa and key diaspora sender markets. • Drive Acquisition & Retention: Own the end-to-end user lifecycle—from paid marketing, influencer campaigns, and community-led initiatives to activation, engagement, and win-back strategies. • Optimise the Funnel: Partner closely with Product to refine onboarding, improve conversion rates, limits, and user experience to increase transaction frequency, ARPU, and LTV. • Lead Cross-Functional Execution: Oversee day-to-day operations by coordinating across Growth, Ops, Product, CRM, and Partnerships to ensure initiatives are delivered efficiently and align with LemFi’s mission. • Maximise Performance & Unit Economics: Track and analyse key metrics (CAC, LTV, revenue, payback periods), continuously optimising growth levers and resource allocation for maximum impact. • Build a High-Performing Team: Hire, mentor, and lead an innovative growth team, setting clear expectations and fostering a culture of ownership and speed.

🎯 Exigences

• Significant experience in Growth, Marketing and Commercial leadership roles within B2C fintech. • Proven track record scaling fintech, payments, remittances, or consumer financial products. • Deep expertise in Anglophone African markets and diaspora-led growth strategies. • Strong command of growth funnels, CRM, paid media, partnerships, and community-led growth. • Demonstrated experience managing regional performance targets, budgets, CAC, and LTV.

🏖️ Avantages

• Health insurance • Paid time off • Flexible work arrangements • Professional development opportunities

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