Senior Creative Strategist

🕒 il y a 2 mois

🇺🇸 États-Unis – Télétravail

💵 $90 000 - $110 000 / an

⏰ Temps Plein

🟠 Senior

🎨 Stratège Créatif

👻 Score fantôme 18%

Ce que ça veut dire : la probabilité que cette offre reste ouverte sans recrutement actif.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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Lunar Solar Group

Site WebLinkedInTous les Emplois

51 - 200 employés

Fondée en 2017

💼 Conseil

📣 Marketing

🛍️ eCommerce

Consulting • Marketing • eCommerce

Lunar Solar Group est un cabinet de conseil en croissance et une agence digitale complète qui aide les marques DTC et de détail à se développer en combinant expertise marketing avec technologies commerciales propriétaires et alimentées par l'IA. L'entreprise opère plusieurs divisions de services (acquisition, rétention et site/studio) à travers des marques comme MuteSix, Enkore, No Sleep Studio et Sharma Brands, offrant une acquisition complète, des programmes de fidélisation et de cycle de vie, des créations performantes et une optimisation des sites e-commerce. Lunar développe et commercialise également des solutions martech et IA propriétaires (Mission Control, CairnAI, DTR Labs, Stay AI) qui connectent le marketing digital à la conversion en magasin et améliorent l'attribution, la personnalisation et la gestion des abonnements pour les clients.

Description

• Own and lead omnichannel creative strategy across assigned brands, including briefing, planning, execution, and performance analysis of testable creative assets • Establish strategic direction for evergreen creative development, testing methodologies, and performance frameworks across accounts • Translate performance data into narratives explaining creative impact, learnings, and next steps • Turn performance insights, customer research, brand positioning, and cultural trends into creative concepts, messaging angles, and hypotheses • Collaborate with Creative, Media, Growth, Account, and other cross-functional teams • Contribute to shared best practices, frameworks, SOPs, playbooks, training, and documentation • Design and oversee creative testing roadmaps aligned with client goals and funnel stages • Partner with Media teams to align testing volume and cadence with budgets, goals, and learning priorities • Ensure paid creative messaging aligns with the broader customer journey, landing pages, offers, and lifecycle touchpoints • Lead creative performance analysis using Motion and platform-level data to identify winning themes, hooks, formats, and messaging • Translate performance and consumer behavior insights into hypotheses, iterations, and new creative concepts • Provide strategic input on launches, promotions, key moments, messaging, positioning, and offer strategy • Serve as a senior creative thought partner to internal teams and clients • Collaborate with department leaders to improve workflows and creative operations

🎯 Exigences

• 3–5 years of experience in performance creative strategy or a closely related digital marketing discipline, with deep experience in paid social • Experience collaborating with and providing constructive feedback to creative and strategic partners • Deep experience in direct-response marketing, performance creative, briefing, and/or copywriting • Strong portfolio demonstrating performance-focused creative strategy across CPG, DTC, and/or eCommerce brands • Advanced analytical skills and ability to translate data into strategic insights and recommendations • Hands-on experience with Motion or comparable creative analytics tools; Motion experience strongly preferred • Strong understanding of Meta and/or TikTok advertising ecosystems • Experience navigating Ads Manager and interpreting campaign performance preferred • Previous media-buying experience across search and/or social is a plus • Experience collaborating with media buyers, video editors, designers, and developers • Strong communication skills and confidence presenting insights and recommendations to clients • Ability to provide clear, constructive feedback and collaborate across creative disciplines • Comfort navigating ambiguity, solving complex problems, and driving initiatives independently • Highly organized, detail-oriented, and capable of managing multiple workstreams in a fast-paced environment • Collaborative working style with passion for creative thinking, continuous learning, and scalable creative systems • Legally authorized to work in the United States of America