Director, Product and Segment Marketing Manager

🕒 il y a 29 jours

⛷️ Utah – Distant

⛷️ Utah – Remote

💵 $220 000 - $245 000 / an

⏰ Temps Plein

🔴 Expert

🎡 Marketing

🦅 Parrain de Visa H1B

Cette entreprise a parrainé des visas H1B par le passé.

👻 Score fantôme 0%

Ce que ça veut dire : la probabilité que cette offre reste ouverte sans recrutement actif.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

Postuler Maintenant

Trouver des Emplois à Distance Similaires

Configurer une alerte email pour les nouveaux emplois

📊 Vérifiez votre score de CV pour ce poste

Améliorez vos chances d'obtenir un entretien en vérifiant votre score de CV avant de postuler.

Télécharger le CV

NetDocuments

Site WebLinkedInTous les Emplois

201 - 500 employés

Fondée en 1998

🤝 B2B

⚖️ Juridique

☁️ SaaS

B2B • Legal • SaaS

NetDocuments est une plateforme de gestion de documents basée sur le cloud, leader dans l'industrie juridique. La plateforme vise à aider les professionnels du droit à organiser, gérer et collaborer de manière sécurisée sur des documents, tout en tirant parti des technologies avancées telles que l'IA et l'automatisation pour améliorer les flux de travail et la productivité. Avec des intégrations dans Microsoft 365 et diverses applications juridiques, NetDocuments permet aux cabinets d'avocats et aux départements juridiques d'entreprise d'améliorer l'efficacité et la prestation de services tout en garantissant la conformité et la sécurité des informations des clients.

Description

• Define and execute differentiated go-to-market strategies for Strategic (AM Law 200), Large, Midsize, and Small law firms, and Corporate Legal segments • Tailor positioning, pricing narratives, competitive plays, and launch plans to segment-specific buying behaviors, decision-makers, and adoption patterns • Own value propositions, messaging frameworks, positioning statements, and thought leadership for NetDocuments’ product portfolio • Develop messaging for the legal context graph, ndMAX AI, Smart Answers, document automation, security, and collaboration solutions • Analyze the legal technology market, segment dynamics, product-market fit, buyer personas, and emerging trends • Develop the voice of the customer through research, customer advisory boards, and field feedback • Lead competitive intelligence, including competitor monitoring, win-loss analyses, competitive positioning, and sharing insights with product teams and executives • Develop sales enablement materials including briefing documents, battle cards, training presentations, pitch decks, case studies, and sales plays • Drive product launches and go-to-market strategies in collaboration with product management, sales, content, demand generation, and other teams • Manage internal readiness, external launch plans, and cross-functional execution across segments • Support segment-relevant marketing content and campaigns, including web copy, brochures, videos, presentations, webinars, events, eBooks, and infographics • Partner on marketing plan execution from branding through demand generation • Work with industry analysts, associations, and influencers to position NetDocuments as a category leader • Guide, mentor, and develop a team of product marketers • Build a data-driven, high-performance culture focused on quantifiable outcomes and professional growth • Report to the VP of Product Marketing

🎯 Exigences

• 7+ years of experience in product marketing, segment marketing, industry marketing, or solutions marketing within enterprise or B2B SaaS software • 3+ years of experience managing or leading marketing teams • Proven track record of developing and executing go-to-market strategies across multiple customer segments or verticals • Demonstrated ability to set annual and quarterly plans, prioritize team projects, and drive execution • Bachelor’s degree in Marketing, Business Administration, or related field • Strong leadership and management skills • Passion for understanding distinct customer segments and tailoring strategy • Strong messaging voice and ability to highlight differentiation across buyer profiles and market segments • Expertise coordinating across marketing, sales, customer excellence, and product management • Ability to understand commercial, technological, and strategic drivers and build multi-year marketing strategies • Strategic and critical thinking; ability to synthesize qualitative and quantitative market feedback • Organizational and project management proficiency • Attention to detail and strong presentation skills • Adaptability to different stakeholder styles and needs • Experience working with attorneys, law firms, corporate legal departments, and/or public sector organizations preferred • Experience marketing AI-powered, data-driven, or cloud platform products preferred • Understanding of the legal technology landscape preferred • Experience working with government and public sector markets preferred • MBA or JD preferred

🏖️ Avantages

• Compensation range includes bonus, on-target earnings, base salary, and variable compensation if applicable • Work-life flexibility • Compensation and benefits recognition through Top Workplaces awards • Collaborative and inclusive work environment • Professional growth opportunities • Equal opportunity employment