Marketing Manager

🕒 il y a 1 mois

🇺🇸 États-Unis – Télétravail

💵 $90 000 - $100 000 / an

⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

🎡 Marketing

👻 Score fantôme 3%

Ce que ça veut dire : la probabilité que cette offre reste ouverte sans recrutement actif.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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Newfire Global Partners

Site WebLinkedInTous les Emplois

501 - 1000 employés

Fondée en 2016

💼 Conseil

🏥 Santé

📣 Marketing

Consulting • Healthcare • Marketing

Newfire Global Partners est une entreprise américaine de services et de conseil en informatique (fondée en 2016 à Boston) qui fournit des services d'augmentation de talents, d'ingénierie logicielle, de données et d'analytique, ainsi que de conseil en IA/ML à des clients d'entreprise et d'investissement. La société propose des équipes multidisciplinaires en ingénierie, produit, et marketing, une diligence technique pour VC/PE, une optimisation de plateforme de données, et un outil interne de ML (Novel Heat) pour améliorer la qualité du code et la vélocité Scrum. Newfire opère sur les Amériques, l'Europe et l'APAC avec un modèle de livraison 24x5 et se concentre sur des secteurs tels que la santé numérique, la fintech, la cybersécurité, et la technologie éducative.

Description

• Supervise the day-to-day creative and content output of the Newfire marketing team, reviewing AI-generated assets and ensuring all deliverables meet brand standards before distribution. • Partner with the Digital Marketing Manager to ensure campaigns are built to generate qualified leads, feed nurture programs, and convert interest into sales conversations. • Drive the thought leadership pipeline by identifying timely industry topics, coordinating interviews with subject matter experts and guiding the development of high-value content assets. • Own social media strategy and execution for Newfire, developing platform-specific content plans that grow audience engagement and reinforce brand positioning. • Act as the connective layer between the marketing team, ensuring information flows clearly and priorities remain aligned. • Serve as a key editorial checkpoint for campaign assets, reviewing content for tone, brand voice, accuracy and audience relevance before final approval. • Track content and campaign engagement metrics, surfacing insights to the Sr. Director of Marketing and recommending adjustments to improve performance over time.

🎯 Exigences

• 4-6 years of marketing experience, with at least 2 years in a team lead, senior, or supervisory capacity • A demonstrated track record of running campaigns that generate qualified leads and measurable pipeline • Demonstrated experience managing content production workflows and overseeing creative output across multiple campaigns tied to bookings goals • Strong content instincts with the ability to review and refine AI-generated copy, social assets and multimedia content for accuracy and impact • Hands-on experience with social media strategy, including platform-specific content planning, scheduling and performance analysis • Familiarity with thought leadership development, including identifying trending topics, coordinating with subject matter experts and guiding long-form content from concept to publication, with a clear line of sight to how those assets create demand • Comfort working alongside sales, understanding the buyer's journey, and building content and campaigns that support prospects from first touch through closed business • Fluency with funnel metrics (MQLs, SQLs, conversion rates, cost per lead, pipeline contribution, etc.) and the ability to use them to prioritize resources • Strong project management skills with the ability to manage timelines and communicate proactively across teams • Collaborative communicator who can bridge gaps between creative and digital initiatives without losing momentum. • **Nice to Have:** • Experience marketing within the healthcare, health tech or enterprise software industries. • Familiarity with account-based marketing (ABM) programs targeting enterprise buyers. • Experience supporting sales enablement efforts. • Familiarity with AI-powered content and design tools such as Jasper, Canva AI, or Invideo.

🏖️ Avantages

• medical, dental & vision coverage • health spending accounts • voluntary benefits • leave of absence policies • Employee Assistance Program • 401(k) program with employer contribution • Flexible work schedules • time-off policy • company equipment for all new full-time US-based remote employees