Senior Lifecycle Marketing Manager

🕒 il y a 22 jours

⛰️ Colorado, Montana, +5 états de plus – Distant

⛰️ Colorado – Remote 🦬 Montana – Remote 🌲 Oregon – Remote ❄️ Minnesota – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ☕ Washington – Remote

💵 $113 000 - $142 000 / an

⏰ Temps Plein

🟠 Senior

🎡 Marketing

👻 Score fantôme 0%

Ce que ça veut dire : la probabilité que personne ne recrute vraiment pour cette offre.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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Trouver des Emplois à Distance Similaires

onXmaps, Inc.

Site WebLinkedInTous les Emplois

201 - 500 employés

Fondée en 2009

🛍️ eCommerce

🎮 Jeux vidéo

⚽ Sports

💰 €87 400 000 Series B en 2022-10

eCommerce • Gaming • Sports

onXmaps, Inc. fournit des solutions cartographiques avancées conçues pour les passionnés d’activités outdoor. Spécialisée dans la chasse, le tout-terrain et les aventures en pleine nature, onXmaps propose plusieurs applications, dont onX Hunt, onX Offroad et onX Backcountry. Celles-ci offrent des cartes détaillées de la propriété foncière, des fonctionnalités hors ligne ainsi qu’un vaste réseau de sentiers et de points d’intérêt. Des millions d’utilisateurs font confiance à ses outils pour enrichir leurs expériences outdoor et naviguer en toute sécurité dans les espaces naturels.

Description

• Own the onX Hunt lifecycle conversion funnel, including D7 and D30 conversion, free-to-paid upgrades, and lapsed-user reactivation • Use Amplitude to generate insights, form hypotheses, and apply propensity models and behavioral segmentation • Run high-velocity lifecycle experiments across email, push, and in-app messaging in Braze • Design clean A/B, holdout, or validation tests and document outcomes • Scale personalized messaging and partner with product, engineering, and BI to define personalization events and attributes • Analyze experiments and communicate results, caveats, and null results to stakeholders and leadership • Collaborate with finance, brand and growth marketing, and Hunt creative teams to align programs with revenue goals • Build creative briefs and lightweight assets in Figma • Use Claude and similar AI tools to automate campaign production and analysis • Embed AI-powered workflows and experimentation into daily work • Mentor junior lifecycle marketers and champion shared testing standards • Report to the Manager of Growth and Lifecycle Marketing

🎯 Exigences

• Eight (8) years of lifecycle, CRM, retention, or growth marketing experience required, with a background in consumer subscription or mobile app businesses • Bachelor's degree in Marketing, Business, or equivalent experience • Strong experimentation track record designing, running, analyzing, and documenting A/B tests producing measurable conversion or retention gains • Strong understanding of user behavior and ability to generate insights in Amplitude or similar product analytics tools • Working knowledge of propensity models and predictive targeting • Proficiency with Braze or comparable CRM platform, Amplitude, Figma, and Claude or similar AI tools • Demonstrated proficiency using AI to develop scalable skills and workflows • Ability to self-serve analytics and experimentation results • Curiosity for exploring new technologies, including AI • Ability to demonstrate onX’s Company Values • Permanent US work authorization required as a condition of employment • Ability to travel quarterly for multiple days to a corporate office or other onX strategic location • Hunting culture familiarity or passion for hunting and the outdoors is a bonus, not required • Experience with Liquid templating or similar is a bonus • Experience partnering with data science teams to deploy propensity or churn models is a bonus • Experience optimizing trial-based subscription funnels and paywalls is a bonus

🏖️ Avantages

• Annual bonus of 10% based on company performance • Grant of common share options with a vesting schedule • Comprehensive health benefits, including a no-monthly-cost medical plan • Paid parental leave of 13 weeks for birthing parents and 5 weeks for non-birthing parents • 401k matching at 100% for the first 3% you save and 50% from 3-5% • Company-wide outdoor adventures and outdoor industry perks • Annual “Get Out, Get Active” funds • Flexible time away package including PTO, STO, VTO, and paid holidays • Opportunities for growth

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