Email & SMS Program Lead

🕒 il y a 29 jours

🚗 Michigan – Distant

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⏰ Temps Plein

🟠 Senior

🦅 Parrain de Visa H1B

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👻 Score fantôme 13%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Slate Auto

Slate Auto

201 - 500 employés

🚘 Automobile

🏭 Fabrication

🚗 Transport

Automotive • Manufacturing • Transport

Slate est une plateforme de création de contenu SaaS conçue pour les équipes de réseaux sociaux et les marques. Elle propose un éditeur rapide et léger ainsi que des applications mobiles pour créer des contenus vidéo et image optimisés pour les flux sociaux, en plus d'un Brand Hub pour gérer les ressources, les modèles, les équipes, les campagnes et les contrôles de marque d'entreprise. Slate est conçu pour aider les équipes marketing et réseaux sociaux à produire rapidement et à grande échelle des contenus respectant la marque et adaptés aux algorithmes.

Description

• Own end-to-end project management for Email and SMS programs from intake and briefing through build, QA, deployment, and post-send reporting • Organize creative, copy, data, and development partners around campaign creation, sending, and insights • Build and maintain campaign calendars, intake processes, and production workflows • Maintain project management systems and track tickets, tasks, and epics • Serve as the single point of accountability for on-time, error-free owned-channel sends • Establish and enforce QA standards for email and SMS campaigns • Manage and optimize Salesforce Marketing Cloud and other CRM tools to build, schedule, and execute campaigns • Coordinate always-on triggers and journeys, including Welcome Series, Abandon Cart, Post-Purchase, and win-back • Own campaign reporting, performance data, actionable insights, and recommendations • Partner with CRM strategy, creative, digital, and UX teams to translate plans into production schedules • Uphold email list hygiene and deliverability best practices • Drive continuous improvement by removing production bottlenecks and improving speed and quality

🎯 Exigences

• Bachelor's degree from a regionally accredited institution, or 3–5 years of relevant work experience • Minimum of 3 years of project or program management experience with hands-on email marketing execution • Experience with Salesforce Marketing Cloud or an equivalent CRM/ESP platform, including building and deploying campaigns, triggers, and journeys • Ability to manage multiple campaigns and projects end-to-end on tight timelines • Exceptional organizational skills and attention to detail, with a strong track record of QA and flawless execution • Experience building triggers and journeys for always-on campaigns such as Abandon Cart, Post-Purchase, and Welcome Series • Strong reporting skills and ability to turn performance data into actionable recommendations • Excellent written and verbal communication skills • Calm, ownership-driven approach in a fast-paced environment

🏖️ Avantages

• Equal Employment Opportunity and Affirmative Action employer • Reasonable accommodation for qualified individuals with disabilities

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