Manager, Downstream Marketing

🕒 il y a 8 jours

🏄 California, New Jersey, +2 états de plus – Distant

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💵 $118 000 - $196 700 / an

⏰ Temps Plein

🟠 Senior

🔴 Expert

🎡 Marketing

🦅 Parrain de Visa H1B

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👻 Score fantôme 0%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Stryker

Stryker

10 000+ employés

Fondée en 1941

🏥 Santé

💼 Conseil

📦 Logistique

Healthcare • Consulting • Logistics

Stryker est un leader mondial dans la technologie médicale, offrant des produits et services innovants dans le secteur de la santé. Présente dans les Amériques, en Asie-Pacifique, en Europe, au Moyen-Orient et en Afrique, Stryker propose un large éventail de technologies médicales incluant des implants orthopédiques, des équipements chirurgicaux et des appareils hospitaliers avancés. L'entreprise s'engage à améliorer les résultats pour les patients et l'efficacité des soins de santé. Stryker continue d'étendre sa portée mondiale en offrant des solutions localisées pour répondre aux divers besoins de santé à travers le monde.

Description

• Lead strategic growth and development of the Neurovascular portfolio • Set brand and portfolio strategy and translate global priorities into marketing campaigns, customer engagement initiatives, and commercial programs • Lead development and execution of marketing campaigns, portfolio development, education strategies, and customer engagement campaigns • Set annual and long-range brand and indications strategy to achieve growth, profit, and market share targets • Create and distribute scalable marketing assets, tools, campaigns, and best practices • Identify education, brand experience, and customer engagement opportunities for internal and external audiences • Build relationships with local marketers, sales professionals, internal stakeholders, and key customers/KOLs • Create annual marketing plans and portfolio roadmaps over a 3–5 year horizon • Forecast demand and develop relationships with supply chain partners • Define and execute regional product lifecycles, including product launches and phase-outs • Analyze business performance, brand perception, and drivers of future brand performance; define mitigating actions • Partner on new product development, line extensions, and M&A activity • Identify internal training needs and create content and training programs • Create customer engagement events, facility tours, congresses, hands-on opportunities, and medical education programs • Manage branding, messaging, positioning, and pricing based on market, customer, and competitive insights • Develop key opinion leaders for the brand • Coordinate HCP academy plans and execute them in line with the power brand strategy • Lead and develop a high-performing marketing team • Travel approximately 30%

🎯 Exigences

• Bachelor’s degree required • 8+ years of work experience required • MBA preferred • 5+ years medical device or marketing experience preferred • 2+ years of people management experience preferred • Neurovascular experience preferred • Excellent presentation and interpersonal communications skills • Willingness to travel 30%

🏖️ Avantages

• Remote or hybrid or onsite work flexibility • Equal opportunity employment • Pay transparency and compensation discussion protections • 30% travel arrangement

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