Director of Growth Marketing

🕒 il y a 2 jours

🗣️🇺🇸🇬🇧 Anglais requis

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Tithe.ly

51 - 200 employés

Fondée en 2015

☁️ SaaS

💳 Fintech

🤝 B2B

💰 €15 200 000 Series F - Tithe.ly en 2019-03

SaaS • Fintech • B2B

Tithe. ly est une plateforme cloud de gestion d'églises et de dons numériques qui aide les congrégations à collecter des dons, gérer les personnes et les événements, et engager les membres via des applications et sites web personnalisés. L'entreprise propose une suite de produits SaaS intégrés—don en ligne, mobile et par texte (avec des frais de traitement transparents), gestion d'église (ChMS), créateur de sites web, applications d'églises personnalisées, messagerie, planification de services, et vérifications d'antécédents—emballés dans des plans d'abonnement et utilisés par des dizaines de milliers d'églises pour simplifier l'administration et augmenter la générosité.

Description

• Own the growth marketing strategy, including goals, channel mix, budget allocation, and success metrics across demand generation efforts • Build and maintain a full-funnel marketing plan aligned to pipeline and revenue goals in partnership with Sales and RevOps • Foster a culture of testing, learning, and continuous improvement across campaigns • Report marketing performance to leadership with clear connection to pipeline and revenue outcomes • Lead, coach, and develop a team across paid media, email, events, and digital marketing • Create a high-accountability, high-support environment with clear expectations and strong execution • Oversee content strategy, website performance, SEO, and emerging AI search visibility • Own the event marketing strategy for webinars, conferences, summits, and field events • Drive attendee acquisition and post-event follow-up through coordinated multichannel campaigns • Measure event impact across registrations, attendance, pipeline, and revenue • Lead paid media strategy across search, social, and other digital channels • Own reporting for key growth metrics, including leads, pipeline, acquisition costs, and channel performance • Partner with RevOps to ensure accurate attribution and clear measurement of marketing's revenue impact

🎯 Exigences

• 7–10 years of progressive B2B marketing experience with direct ownership of demand generation programs and measurable pipeline results • 3–5 years leading marketing teams, including hiring, coaching, and setting priorities • Proven success executing integrated campaigns across email, events, paid media, and digital channels • Strong analytical skills, including funnel metrics, attribution, customer acquisition cost (CAC), lifetime value (LTV), and performance reporting • Experience managing paid media strategy and budgets across platforms such as Google, LinkedIn, and Meta • Demonstrated ability to execute virtual and in-person event marketing programs with measurable pipeline impact • Strong cross-functional communication and stakeholder management skills

🏖️ Avantages

• Health insurance, dental, vision for your family • 401K • Paid time off • Sick leave • Parental leave • Additional variable compensation

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