Marketing Data Analyst – Growth Marketing, Data Analytics

🕒 il y a 8 jours

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Truelogic Software

Site WebLinkedInTous les Emplois

501 - 1000 employés

Fondée en 2004

☁️ SaaS

🤝 B2B

🏢 Entreprise

SaaS • B2B • Enterprise

Truelogic Software est une entreprise de développement de logiciels nearshore spécialisée dans l'augmentation d'équipes logiciels en mode agile et le développement de logiciels externalisés sur mesure. Avec une forte présence en Amérique latine, Truelogic offre l'accès à des ingénieurs logiciels hautement qualifiés, maîtrisant l'anglais, permettant ainsi aux clients de surmonter les barrières régionales tout en bénéficiant d'un service efficace et réactif. Ils collaborent avec des startups et des entreprises du Fortune 500 à travers divers secteurs, en se concentrant sur la fourniture d'applications web et de solutions digitales de haute qualité.

Description

• Own regular performance tracking across SEM, Meta, and TikTok, monitoring core metrics (CAC, CPA, ROAS) and flagging critical channel shifts. • Maintain and update business intelligence dashboards in Sigma and optimize underlying data models using dbt and GitHub. • Monitor, maintain, and troubleshoot conversion API pipelines across Meta, Google, and TikTok to ensure exact data reliability. • Combine external marketing data with internal business databases to generate detailed analyses, advising channel managers on where to scale back or allocate more budget. • Synthesize intricate channel performance data into clear, concise, and actionable strategic recommendations for stakeholders and executive leadership.

🎯 Exigences

• Mid-Level expertise with the proven ability to operate completely independently without requiring constant direction or hand-holding. • Strong, advanced SQL skills and hands-on experience building and maintaining dbt models using GitHub. • Direct experience building, updating, and maintaining modern data dashboards specifically within Sigma. • Proven background in marketing analytics focusing on digital paid media channels (Paid Search, Paid Social, Connected TV, Programmatic) and in-platform measurement. • Specific expertise in combining external ad platform datasets (Google Ads, Meta Ads) with internal corporate databases to optimize media investments. • Excellent English communication skills with a track record of translating technical metrics into clear business insights for non-technical teams.

🏖️ Avantages

• 100% Remote Work: Enjoy the freedom to work from the location that helps you thrive. All it takes is a laptop and a reliable internet connection. • Highly Competitive USD Pay: Earn an excellent, market-leading compensation in USD, that goes beyond typical market offerings. • Paid Time Off: We value your well-being. Our paid time off policies ensure you have the chance to unwind and recharge when needed. • Work with Autonomy: Enjoy the freedom to manage your time as long as the work gets done. Focus on results, not the clock. • Work with Top American Companies: Grow your expertise working on innovative, high-impact projects with Industry-Leading U.S. Companies.