Marketing Specialist

🕒 il y a 18 jours

🐊 Florida, Virginia, +1 états de plus – Distant

infoinfo

⏰ Temps Plein

🟢 Junior

🟡 Intermédiaire

🎡 Marketing

👻 Score fantôme 11%

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🗣️🇺🇸🇬🇧 Anglais requis

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Logo of Trulieve

Trulieve

5001 - 10000 employés

Fondée en 2016

🏥 Santé

🍽️ Alimentation et boissons

⚕️ Assurance santé

Healthcare • Food & Beverage • Healthcare Insurance

Trulieve est une organisation de cannabis en pleine expansion, dédiée à aider les patients à retrouver leur qualité de vie grâce au cannabis médicinal et récréatif. L'entreprise se distingue par sa diversité, sa responsabilité sociale et son innovation au sein de l'industrie du cannabis, et offre diverses opportunités de carrière dans les secteurs corporatif, de production et de vente au détail.

Description

• Conduct ongoing analysis of competitive pricing, promotions, product assortment, and marketing tactics • Develop and maintain weekly/monthly competitive reporting with actionable recommendations • Translate competitive intelligence into strategic considerations for promotions and campaigns • Evaluate promotional effectiveness, including lift, ROI, customer engagement, and traffic-driving metrics • Support post-campaign reporting and maintain reporting frameworks and dashboards • Communicate insights to marketing, retail, and leadership stakeholders • Support execution of joint marketing initiatives and product launches with third-party brand partners • Coordinate brand activations and promotional support with Brand Marketing, Procurement, and Retail teams • Track and report brand partner performance, promotional participation, and ROI • Monitor customer sentiment across surveys, reviews, and feedback channels • Analyze customer feedback trends and identify opportunities to improve marketing effectiveness and in-store experience • Support promotional calendars and key marketing initiatives • Coordinate with Retail, Digital, Creative, Brand, and Operations teams for timely execution • Organize campaign assets, timelines, and deliverables • Support marketing activations, events, and key business moments • Maintain documentation of reports, insights, and campaign performance • Manage multiple projects while meeting deadlines • Ensure compliance with company policies, procedures, and regulatory requirements • Represent the brand professionally and positively

🎯 Exigences

• Bachelor’s degree in Marketing, Business, Analytics, or related field required • 2–4 years of experience in marketing, analytics, or related field • Experience interpreting data and translating insights into recommendations • Experience with performance metrics, dashboards, or reporting tools • Proficiency in Microsoft Office (Excel, PowerPoint, Word) • Must be at least 21 years of age • Must possess a valid driver’s license and a clear driving record • Must be able to pass all required background checks and screenings • Ability to work flexible hours, including occasional evenings, weekends, and holidays • Must be able to lift, carry, push, and/or pull a minimum of 25 lbs. to a minimum height of 5 feet and a minimum distance of 50 feet • Must be able to work seated/standing at workstations for extended periods and perform frequent physical movements • Must have visual acuity with/without job aids for computer and detailed visual tasks • Must be able to communicate verbally at conversation levels • Strong organizational and project management skills • Effective communication skills • High attention to detail and commitment to accuracy

🏖️ Avantages

• A comprehensive benefits package including paid time off

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