MarTech Manager

🕒 il y a 14 jours

🇬🇧 Royaume-Uni – Télétravail

⏰ Temps Plein

🟠 Senior

🔴 Expert

👔 Manager

👻 Score fantôme 10%

Ce que ça veut dire : la probabilité que personne ne recrute vraiment pour cette offre.Comment le lire : 60 % ou plus, on pense que c'est une offre fantôme. Un score plus bas est moins inquiétant.Comment on la calcule : ancienneté, republications, postes ouverts vs taille de l'équipe, rapidité de clôture, et si le salaire est indiqué.À noter : une estimation à partir de données publiques, pas un jugement sur l'entreprise. De vraies offres peuvent avoir un score élevé, alors prenez-le comme un indice, pas comme un fait.

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Welcome Pickups

Site WebLinkedInTous les Emplois

51 - 200 employés

Fondée en 2015

✈️ Tourisme

🚗 Transport

💰 €5 576 253 Series A - Welcome Pickups en 2022-12

Travel • Transport

Welcome Pickups est une société internationale de services de voyage qui propose des transferts, trajets, visites touristiques et services guidés dans des centaines de villes à travers le monde. L'entreprise offre une large couverture des villes et propose des services aux voyageurs et aux partenaires, y compris hôtels, locations de vacances, agences de voyage et OTA, en se concentrant sur le transport terrestre et les expériences locales d'arrivée/guide.

Description

• Own the technical architecture of the customer database, including data capture, structure, and cleanliness across Braze, HubSpot, site, product, and other sources • Define identity resolution, consent, and suppression logic for marketing data flows with Data and Engineering • Build and maintain the marketing activation layer on the data warehouse, delivering customer attributes and audiences to CRM and Marketing specifications • Own audience and attribute pipelines between the warehouse, Braze, HubSpot, Google, and Meta, including engagement data, coverage, freshness, and failure handling • Administer Braze, HubSpot, and Google Tag Manager day to day • Implement and configure new platforms after tooling decisions are made by the CRM team • Lead technical rollouts and integrations • Maintain documentation for data flows, integrations, and ownership • Identify and remove technical friction in Commercial tooling and workflows, partnering with Product and Data to automate manual work • Triage technical feature requests from Partnerships, Marketing, Pricing, and CRM into a delivery backlog • Build business cases for prioritised initiatives, framing impact, effort, and trade-offs • Represent Commercial in Product planning and prioritisation forums and communicate delivery status and trade-offs

🎯 Exigences

• 8+ years of experience in CRM/marketing technology, growth or lifecycle operations, or a technical product management role, ideally in a B2C or marketplace business • Hands-on experience with CRM/marketing automation platforms such as Braze, HubSpot, Iterable, or Salesforce Marketing Cloud, and audience/segmentation tooling such as Segment, mParticle, or Tealium • Solid understanding of customer data concepts: identity resolution, consent and permissions, event tracking, and how data flows between systems via APIs • Product management fundamentals: prioritisation frameworks, writing user stories and requirements, and partnering effectively with engineering and design teams to ship • Comfortable building a business case, framing impact, effort, and trade-offs to support clear decision-making • Strong technical implementer who thrives executing within someone else's roadmap and tooling decisions, rather than setting technology strategy independently • Strong cross-functional collaborator, able to work closely with Data & Analytics, Product, and Commercial teams • Experience in fast-growth environments; comfortable with ambiguity and evolving scope • Experience in travel, mobility, marketplaces, or similar multi-sided businesses is a plus • Fluent in English; additional languages a plus

🏖️ Avantages

• Vibrant and fresh work environment • Flexible work-from-home policy • The tools you need to perform your daily tasks successfully • L&D personal budget • +4 extra PTO days annually • The unique opportunity to join “the next big thing” at ground level

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