Sales Team Lead

🕒 May 1

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Logo of AdAction

AdAction

51 - 200 employees

Founded 2013

📣 Marketing

💼 Consulting

📦 Logistics

Marketing • Consulting • Logistics

AdAction is a performance-driven adtech company that provides a Loyalty & Monetization Platform and a User Acquisition Engine to help brands and app platforms acquire, engage, and retain high-intent users. Its Value-Exchange Media infrastructure (including products like Qualume™, OfferIQ™, and Activate™) matches users with reward-driven offers and unifies campaign delivery, insights, and optimization to drive in-app engagement, retention, and monetization at scale. AdAction serves mobile-first marketers and publishers across industries, delivering measurable outcomes such as lower CPI, higher retention, increased offer redemptions, and improved ROAS.

📋 Description

• New Advertiser Revenue Growth: Identify, pitch, and close new advertiser relationships across high-growth verticals including Gaming, Fintech, Market Research, Shopping, Utilities, Subscription, and Emerging Consumer Apps. • Own the full demand-side sales cycle including prospecting, discovery, value positioning, pricing strategy, negotiation, and contract execution. • Build and maintain a strong pipeline of high-value prospects through outbound efforts, networking, referrals, conferences, and strategic market research. • Consult with advertisers to understand KPIs and growth objectives and map AdAction’s performance solutions to their goals. • Revenue Channel Support & GTM Execution: Serve as a senior commercial lead helping leadership oversee the performance, pacing, and health of AdAction’s US demand revenue organization. • Support day-to-day management and optimization of multiple revenue channels including direct outbound sales, affiliate and intermediary partnerships, and strategic inbound opportunities. • Help ensure strong opportunity progression, pipeline accountability, and revenue visibility across each sales motion. • Act as a central point of coordination across active US revenue initiatives to help keep GTM execution moving with speed and discipline. • Strategic Revenue Development: Build category expertise and uncover new vertical expansion opportunities through continuous market intelligence and competitive tracking. • Help shape advertiser strategy, pricing recommendations, packaging opportunities, and broader commercial GTM priorities. • Act as a senior commercial thought partner in identifying where AdAction can unlock incremental demand growth. • Cross Functional GTM Execution: Partner with Account Management, Solutions, Marketing, and Product teams to ensure smooth onboarding, launch readiness, and long-term advertiser success. • Provide ongoing market feedback to internal stakeholders around advertiser needs, performance trends, and competitive intelligence. • Help prioritize conferences, networking opportunities, and strategic external initiatives that contribute to revenue growth. • Forecasting, Reporting & CRM Discipline: Maintain accurate revenue forecasting and disciplined pipeline management within HubSpot. • Ensure strong CRM hygiene and visibility across all active opportunities.

🎯 Requirements

• 5 or more years of experience in mobile advertising, performance marketing, UA, affiliate marketing, or demand-side ad tech sales with a proven record of exceeding revenue targets. • Strong existing advertiser and partner network across Gaming and Non Gaming verticals. • Deep understanding of paid acquisition channels, ROAS modeling, quality metrics, attribution, UA optimization, and advertiser KPIs. • Strong commercial instincts with the ability to think beyond individual deals and contribute to broader sales systems and GTM improvements. • Experience working across multiple revenue motions or partner channels simultaneously. • Fluency in AI concepts and applications related to measurement, targeting, and performance optimization. • Strong presentation and communication skills with the ability to articulate complex growth solutions clearly to marketing teams, UA leaders, and C-suite stakeholders. • Proficiency in Excel and CRM tools such as HubSpot. • Highly self-motivated, strategic, and comfortable in fast-paced and evolving environments. • Willingness to travel for client meetings and industry events. • Located in the Denver, Chicago, or Austin areas.

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