Sales Development Representative

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November 24

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AppSamurai

WebsiteLinkedInAll Job Openings

SaaS • Marketing • Gaming

AppSamurai is a company specializing in mobile app growth through AI-powered user acquisition. They offer solutions such as a programmatic demand-side platform (DSP) to help app owners optimize advertising campaigns and acquire users effectively. With a focus on both gaming and non-gaming apps, AppSamurai provides tools like App Discovery (OEM) to expand app reach through on-device promotions and advanced AI-based real-time optimization. The company also delivers tailored user acquisition strategies and dedicated client support to ensure app success and maximize return on ad spend (ROAS).

51 - 200 employees

Founded 2016

☁️ SaaS

🎮 Gaming

💰 $2.4M Series A on 2020-02

📋 Description

• Use email or other channels to research, generate and qualify sales leads/opportunities • Define and continuously refine our Ideal Customer Profile (ICP) and buyer personas, translating strategic targeting into actionable segmentation within our sales tools • Build targeted, high quality prospect lists using data providers, LinkedIn Sales Navigator, and advanced filtering criteria • Design and execute multi-channel sequences combining automated email, LinkedIn outreach, and manual touchpoints like calls and personalised connection requests • Set up automated personalisation workflows that generate tailored icebreakers, pain point messaging, and contextual content for each prospect • Configure adaptive sequence logic with conditional steps and exit triggers that respond intelligently to prospect engagement • Manage email and LinkedIn account warm-up, monitor daily activity levels, and ensure all outreach maintains natural patterns • Track and report on key performance metrics across all channels, using data to identify weak spots and drive continuous improvement • Run systematic A/B tests on subject lines, messaging angles, timing, and channel mix to optimise conversion rates • Establish feedback loops by analysing replies and objections to refine AI prompts, playbooks, and targeting criteria • Ensure seamless CRM integration and data synchronisation to maintain accurate records and pipeline visibility • Configure and train AI auto-responders to handle positive and negative replies, qualify leads, and book meetings automatically • us apps in different verticals • Execute defined strategy by driving key demand generation initiatives • Rapid adaptation to related Lead Generation Tools • Prepare and analyze sales pipeline reports • Work directly with Marketing, Business Development, and Sales Directors

🎯 Requirements

• Experienced in **outbound sales automation** with 2+ years building and managing automated outreach systems, ideally in a B2B SaaS environment • Deeply familiar with the modern sales stack including CRMs (HubSpot, Salesforce), Sales Engagement Platforms (Apollo.io, Outreach, Reply.io), and data enrichment tools (ZoomInfo, LeadIQ, 6sense) • Skilled at connecting systems through APIs, webhooks, and automation platforms like Zapier, n8n, or Make to build sophisticated multistep workflows • Comfortable with LLMs and prompt engineering, able to craft instructions that generate personalised messaging while maintaining Storyly's existing tone and voice • Experienced in platform compliance, particularly LinkedIn automation safety limits and GDPR/CCPA requirements • Analytically minded with a habit of tracking KPIs (open rates, reply rates, conversion rates) and running A/B tests to continuously improve performance • Highly proficient in English, both written and spoken, with excellent copywriting instincts for cold outreach • Curious about technology and the mobile ecosystem, staying current with industry trends and technical terminology • Energized by being part of a technology startup environment where you can own your domain and make a measurable impact • Being knowledgeable about email deliverability fundamentals is a big plus including domain authentication (SPF, DKIM, DMARC), warm-up protocols, and inbox placement strategies • Exceptionally good with spreadsheets (MS Excel, Google Sheets) and using data to make decisions • Ambitious with international career goals and committed to continuous self-development

🏖️ Benefits

• To help you reach your full potential, we are offering a self development budget • An international experience in a total remote work setting • To have all set up comfortably at home, we are offering a technology budget • Opportunity to start a career in the mobile technology ecosystem • An experienced marketing team in all areas of digital marketing • Build your network that will support your career growth for years to come • Complimentary private health insurance that covers family members • Access to internal and external training curriculums