Senior Manager, Forecasting & Analytics

🕒 June 1

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Logo of Aura Home, Inc.

Aura Home, Inc.

51 - 200 employees

🛒 Retail

🛍️ eCommerce

Retail • eCommerce

Aura Home, Inc. is a company specializing in the sale of beautifully designed, WiFi-connected digital photo frames. Their frames are known for their high-definition displays, ease of use, and ability to store and display unlimited photos and videos, allowing users to relive precious memories. Aura emphasizes the ability to share photos easily through their app, enabling friends and family to add photos from anywhere. With a focus on creating meaningful connections and preserving memories, Aura Home markets its products as perfect gifts for loved ones. The company also uses cookies on its website to enhance user experience and measures the effectiveness of its advertising campaigns.

📋 Description

• Own the creation and continuous management of rolling revenue forecasts at the SKU/channel/geography level for Aura's product portfolio across all sales channels by utilizing SQL-based data and BI tools and statistical analytics • Re-forecast on a weekly cadence (and daily during peak, promotional, and product launch windows) based on POS, sell-through, cross-channel marketing performance data and metrics, and inventory positions • Lead Aura's demand planning operations, facilitating and leading regular cross-functional planning meetings that align Sales, Marketing, Product, Operations, and Finance on a unified demand and supply plan • Review and validate sales forecasts in collaboration with Sales, Marketing, and Product teams, ensuring alignment with product launches, promotional calendars, and market trends • Track forecast accuracy metrics (MAPE, bias, WAPE) at the SKU/channel/week grain, set internal accuracy targets, and continuously refine forecasting methodologies to improve performance • Utilize statistical forecasting techniques to generate baseline forecasts and identify opportunities for model enhancement • Champion process improvements and automation to drive efficiency in demand planning workflows • Prepare executive-ready presentations explaining demand forecasts, variances, and recommendations and provide regular demand planning updates to the CRO and Revenue Leadership team • Proactively identify SKU/channel stockout and overstock risks using weeks-of-supply analysis, and recommend corrective actions before they affect availability or working capital

🎯 Requirements

• Bachelor's degree in Business, Supply Chain Management, Statistics, Economics, Data Science, or related field • 7+ years of experience in demand planning, forecasting, S&OP, or business analytics in consumer electronics, consumer goods • Demonstrated ownership of an end-to-end revenue forecast across multiple channels, with a track record of measurable forecast accuracy improvement • International/multi-market demand planning experience • Expert-level proficiency in Excel or Google Sheets (advanced functions, pivot tables, data modeling, large dataset manipulation) • Working proficiency in SQL — comfortable querying source systems and BI tools (Metabase, Looker, Snowflake, BigQuery, or similar) without depending on an analyst • Experience working with large datasets and translating data insights into actionable business recommendations • Demonstrated ability to collaborate effectively across functions and influence without direct authority, including presenting to executive leadership • Strong analytical mindset with attention to detail and ability to balance data-driven insights with business judgment • Excellent communication skills with ability to present complex analyses clearly to both technical and non-technical audiences • Proactive problem-solver with a continuous improvement mindset • Ability to thrive in a fast-paced, entrepreneurial environment with shifting priorities

🏖️ Benefits

• Generous stock option program - begins vesting after 1 year • Comprehensive health plans - Aura pays 100% of the premium for employees and 50% for families. • 401(k) with match - Aura fully matches the first 4% of your salary contributed • Lunch and snacks - In SF & NY Offices • $150 monthly fitness allowance - gym, coaching, etc • Flexible time off - and you’re required to take at least 10 days off each year

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