Regional Field Manager – North-East

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🕒 April 16

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Berentzen-Gruppe AG

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1758

👥 B2C

🛍️ eCommerce

🤝 B2B

B2C • eCommerce • B2B

Berentzen-Gruppe AG is a German beverage company that produces and markets spirits, non‑alcoholic drinks and fresh-juice systems under multiple consumer brands. The group operates branded product lines, online shops and business channels while maintaining investor relations and corporate responsibility programs. It focuses on beverage manufacturing, brand management and retail/e-commerce distribution both for consumers and business customers.

📋 Description

• Responsible for the effectiveness of the field organization in the region to achieve the defined KPIs for the Vivaris and Berentzen brands in the domestic market • Directly manage a team of approximately 8 Area Sales Managers • Responsible for establishing field team processes and structures in collaboration with the National Field Manager • Deploy resources at the point of sale (POS) based on potential to meet field-specific KPIs • Coach and develop the entire team • Support the National Field Manager in managing the overall sales force • Manage smaller key accounts and multi-site business operators (MBUs) • Work cross-functionally with other sales areas and across the company • Monitor competitors and track sales and potential development within the sales territory • Attend trade shows as required

🎯 Requirements

• Degree in business administration or a commercial vocational qualification • Several years of professional experience in sales • Some leadership experience • Experience with CRM systems and modern IT tools • Good knowledge of the German retail landscape • Strong analytical and conceptual thinking skills • Highly self-motivated with a strong focus on goals and results

🏖️ Benefits

• Plenty of freedom for autonomous and independent work • A pleasant working environment in a team that looks forward to welcoming you • Open, informal culture with a flat hierarchy • Long-term prospects for career progression and personal development • Flexible working hours and remote work options • Company car available for private use • Monthly product allowance from our range and staff discounts • Corporate fitness program and health offerings