Associate Director, Regional Marketing Specialist

🕒 October 15

🌵 Arizona, Louisiana, +1 more states – Remote

🌵 Arizona – Remote ⚜️ Louisiana – Remote 🤠 Texas – Remote

💵 $166.3k - $201.6k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

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Bristol Myers Squibb

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1887

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Bristol Myers Squibb is a global biopharmaceutical company that is dedicated to discovering, developing, and delivering innovative medicines that help patients prevail over serious diseases. Their areas of focus include cardiovascular health, cell therapy, immunology, and oncology. With a commitment to transforming patient outcomes through pioneering science, Bristol Myers Squibb partners with a worldwide network of researchers, healthcare providers, and other stakeholders. They aim to lead in innovation for patients while fostering diversity and inclusion within their workforce.

📋 Description

• Focus on commercial Thought Leader engagements to gain insights into regional opportunities • Provide a bridge between regional markets and headquarters • Support brand strategy and promotional Speaker training and development • Execute peer-to-peer educational programs and support regional congress activity • Liaise with Field Medical, Sales, US Value, Access & Payment, and home office colleagues • Provide customer insights and input on strategy, tactics, messaging, and program execution • Support approved Advisory Boards and identify Healthcare Professional consultants • Facilitate, participate in, and attend advisory boards • Conduct disease state and approved on-label product conversations using approved promotional messaging and materials • Engage assigned Thought Leaders and solicit feedback • Participate in congresses and other industry meetings, including attending sessions • Conduct one-to-one meetings with Healthcare Professionals • Provide input and support in developing account plans for Sales Speaker Management and Engagement • Identify and develop Healthcare Professional Speakers • Provide refresher and follow-up training on approved Speaker materials • Ensure compliant execution of branded and unbranded Speaker programs • Monitor Speaker performance at live programs • Assist in developing Home Office Brand Strategy and executing it in the regions • Work according to BMS policies, governing laws, industry codes, and Principles of Integrity

🎯 Requirements

• Minimum 5 years of experience in product marketing, field sales, or field medical • Minimum 5 years of experience in Hematology or specialty therapeutics • Bachelors Degree required or higher • Experience with thought leader engagement, ad boards and speaker’s bureau strongly preferred • Proven ability to manage large geographical territory • Demonstrated ability to build productive stakeholder relationships and effectively meet their needs • Ability to inform strategies, develop tactics and execute strategic plans under short timelines • Strong business acumen and understanding of market dynamics, business drivers, corporate goals, and impact on strategy • Clinical knowledge and aptitude in complex disease states • Effective verbal and written communication skills and organizational abilities • Strong organizing and planning skills • Ability to leverage interpersonal styles and techniques to gain acceptance of ideas or plans • Ability to manage multiple projects simultaneously • Willingness to try innovative, novel compliant ways to deal with work problems and opportunities • Business travel up to 70%, by air or car, is regularly required • Willingness to work evenings and select weekends is required

🏖️ Benefits

• Additional discretionary incentive cash and stock opportunities • Wellbeing support • Retirement and financial protection benefits • Medical, dental, vision, life and disability insurance offerings • Flexible Time Off (FTO) without a set accrual limit for eligible U.S.-based exempt employees • 11 paid company holidays each year • 160 hours of paid vacation annually for eligible new hires • 3 optional holidays for eligible employees • Paid sick leave • Up to two paid volunteer days per year • Summer hours flexibility • Leaves of absence for medical, personal, parental, caregiver, bereavement, or military needs • Annual Global Shutdown between Christmas Day and New Year's Day

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