Paid Media Specialist

🕒 July 2

🐊 Florida – Remote

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💵 $75k - $90k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 37%

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Logo of Bullseye Strategy

Bullseye Strategy

11 - 50 employees

💼 Consulting

📣 Marketing

👥 B2C

Consulting • Marketing • B2C

Bullseye Strategy is a full-service digital marketing agency that offers a wide range of services including market research, paid media, social media advertising, search engine optimization (SEO), content marketing, data analytics, and creative design. The company excels in creating comprehensive marketing strategies that drive bottom-line results for both B2B and B2C enterprises. By employing data-driven insights and innovative martech solutions, Bullseye Strategy ensures brands connect deeply with their markets, amplifying their presence and growth. Trusted by a diverse clientele, the agency is committed to executing strategies with precision to enhance lead quality and conversion rates.

📋 Description

• Work across multiple accounts and industries for a variety of agency clients • Manage paid search campaigns using Google Ads and Bing • Implement Google Tag Manager tagging, event and goal tracking, reporting, and data interpretation • Analyze campaign performance and develop recommendations to improve ad performance • Prepare and present search recommendations to clients using insights, data, and industry/agency tools • Write creative, engaging ad copy for diverse clients and industries • Manage large and small client budgets monthly • Define, document, and implement processes to improve search department and agency efficiencies • Collaborate with internal teams and client-side stakeholders

🎯 Requirements

• 5+ years of relevant digital agency experience • Specific experience in Google Ads and Bing • 3+ years’ experience in Google Tag Manager, including tagging, event and goal tracking, reporting, and interpretation of data • 3+ years of Google Analytics experience • Experience managing paid social advertising and/or programmatic campaigns is a plus • Ability to prepare and present search recommendations to clients based on insights and data from industry/agency tools and prior experience • Ability to write creative, engaging ad copy for a variety of clients and industries • Ability to analyze campaign effectiveness and develop recommendations to improve ad performance • Ability to manage large and small client budgets on a monthly basis • Strong attention to detail and accuracy • Confident, clear, effective communication with internal teams and clients • Outstanding project management and communication skills • Ability to work in a fast-paced environment and adapt to different types of inquiries • Fast, flexible, and effective problem-solving ability • Proactive and self-motivated • Ability to work quickly and efficiently with various internal and external resources • Ability to define, document, and implement processes to improve search department and agency efficiencies

🏖️ Benefits

• Health, dental, vision, and other optional insurance • Unlimited Paid Time Off • Paid Holidays • Equipment provided • 401k • Amazing co-workers

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