Senior Director II – Entertainment Books, Client Sales & Insights

🕒 July 22

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Circana

5001 - 10000 employees

🤝 B2B

💼 Consulting

B2B • Consulting

Circana is a market research company that specializes in measuring and accelerating demand for brands. They utilize big data and an AI data-visualization platform to tackle complex business challenges, guiding clients through innovation and meeting consumer demand. With over a century of combined experience from their legacy as IRI and NPD, Circana serves more than 7,000 global brands and retailers, providing insights into both online and in-store purchasing behavior. Their expertise is recognized by prominent media outlets including Bloomberg, CNBC, and The New York Times.

📋 Description

• Identify and pursue opportunities to expand client relationships by aligning Circana’s data and software solutions with their strategic goals. • Translate complex data into actionable insights that help clients make informed decisions and achieve measurable outcomes. • Lead end-to-end sales processes including prospecting, needs assessment, solution development, negotiation, and closing. • Partner with internal teams (e.g., Client Insights, Product, and Analytics) to deliver integrated solutions and ensure client success. • Stay current on trends in [retail, CPG, or general merchandise] to position Circana as a thought leader and trusted advisor. • Develop and maintain strong relationships with key stakeholders across client organizations, including decision-makers and influencers. • Leverage Circana’s proprietary platforms (e.g., Unify+, Liquid Data, Intelligence Suite) to support client engagements and solution delivery. • Meet or exceed individual and team sales goals through disciplined pipeline management and strategic account planning. • Ensure client satisfaction by proactively addressing challenges, identifying growth opportunities, and delivering consistent value. • Provide market feedback to internal teams to help refine offerings and contribute to product development. • Demonstrated ability to conceive, manage, and deliver fact-based analyses, with a focus on consumer solutions, providing clients with clear, actionable insights to inform strategy.

🎯 Requirements

• Bachelor’s degree required in Business, Marketing, Analytics, Economics, or a related field; advanced degree preferred. • 8–12+ years of relevant experience in client leadership, category management, consumer/shopper insights, analytics, sales strategy, or consultative account management within General Merchandise, CPG, retail, or adjacent industries. • Experience working in a large, matrixed organization with multiple stakeholders and cross-functional partners. • Proven ability to influence stakeholders, manage ambiguity, and lead complex workstreams in a fast-paced client environment. • Proficiency in PowerPoint and Excel required; experience with syndicated data and analytics platforms such as Circana/IRI, NielsenIQ, retailer POS, panel, shopper, or category tools preferred. • Prior experience with Circana tools, processes, or a similar analytics environment preferred.

🏖️ Benefits

• paid time off • medical/dental/vision insurance • 401(k)

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