Senior Manager, Brand & Activation Marketing

🕒 April 7

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Circana

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

At Circana, we measure and accelerate demand. It’s that simple. We partner with brands to address their toughest business challenges through a combination of our big data, AI data-visualization platform, and deep expertise across more than 25 industries. Our clients count on us to guide them on their next steps, and the steps after that, so they can innovate, meet consumer demand, and grow.

📋 Description

• Lead brand and activation execution for a set of products within the Measure Demand portfolio. • Deliver integrated programs that translate portfolio strategy into scalable, market ready activation. • Support the development and execution of annual marketing strategies. • Work in close partnership with the Measure Portfolio Lead and Product Marketing to ensure alignment across industries, audiences, and geographies. • Help scale brand and activation outputs, oversee marketing content and enablement resources, and support consistency across Circana’s global brand assets. • Drive continuous improvement in processes, methodologies, and tools to enhance efficiency and effectiveness.

🎯 Requirements

• 6+ years of strategic marketing and communications experience in a B2B environment. • Successful track record delivering marketing programs that meet or exceed business goals. • Excellent presentation, relationship building and communication skills. • Expertise across diverse marketing channels and platforms. • Positive, energetic "can-do" attitude with a bias towards action and willingness to both ask for and generously give help to colleagues. • Must work effectively with colleagues across the organization regardless of level or role. • Requires a willingness to be flexible and comfortable with sometimes rapidly shifting priorities and demands. • In-depth knowledge of the CPG/Retail/GM landscape a strong plus.

🏖️ Benefits

• Paid time off • Medical/dental/vision insurance • 401(k)