Principal Product Manager – Loyalty

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🕒 June 2

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DICK'S Sporting Goods

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1948

🛒 Retail

⚽ Sports

🛍️ eCommerce

Retail • Sports • eCommerce

DICK'S Sporting Goods is the largest sporting goods retailer in the United States, offering a wide range of sporting equipment, apparel, and footwear. Committed to enriching communities through sports, DICK'S Sporting Goods also partners with major sports brands like UnderArmour, Patagonia, and Nike to provide high-quality products. The company is dedicated to inclusivity and sustainability, providing resources and support to help athletes and children participate in sports. Headquartered in Pittsburgh, DICK'S is at the forefront of innovative retail and fosters a people-first culture. The company also runs the DICK'S Sporting Goods Foundation, emphasizing the transformative power of sports.

📋 Description

• Define and drive a bold, future-oriented Loyalty & Membership strategy (including paid membership) • Move beyond incremental improvements to deliver step-change innovation in customer value and business impact • Build and continuously evolve a multi-horizon roadmap (Now / Next / Future) aligned to enterprise strategy • Clearly articulate tradeoffs, investment rationale, and long-term value to executive leadership • Design and lead a scaled discovery strategy across multiple product teams and domains • Establish discovery as a continuous, measurable discipline —not a phase • Own evolution of Scorecard into a modern loyalty + paid membership ecosystem • Partner with Business to Define: Membership tiers, benefits, and pricing strategy • Build deep partnerships with Business leaders (Marketing, Loyalty, Merchandising, Finance, Retail Media) to co-create strategy, not just align on it

🎯 Requirements

• 12–15+ years of experience in Product Management, Product Strategy, or related fields • 5+ years operating at a Principal / Lead / Director level, owning enterprise-scale strategy • Proven track record of leading complex, cross-product initiatives with measurable business impact • Deep expertise in Loyalty programs (design, optimization, and scaling) • Hands-on experience with paid membership / subscription models (e.g., tiering, pricing, benefits, retention) • Strong foundation in Product Strategy (vision setting, opportunity sizing, roadmap definition) • Proven experience partnering closely with Design leadership (Principal UX or equivalent) to deliver differentiated, experience-led products • Exceptional ability to influence senior leaders without formal authority

🏖️ Benefits

• Health insurance • 401(k) matching • Paid time off • Flexible work arrangements • Professional development opportunities