Senior Digital Acquisition Executive

🔥 18 hours ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟠 Senior

👔 Executive

👻 Ghost score 10%

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Evri

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1974

📦 Logistics

🚗 Transport

🛍️ eCommerce

Logistics • Transport • eCommerce

Evri is a UK-based parcel delivery and logistics company, formerly known as Hermes. It provides last-mile courier and parcel delivery services for consumers and retailers, focusing on e-commerce deliveries, drop-off and collection points, and nationwide transportation of parcels. Evri operates as a carrier for online retailers and serves both consumer (B2C) and business (B2B) shipping needs within the UK and internationally.

📋 Description

• Plan, launch and optimise PPC, Paid Social, Programmatic Display and Affiliate campaigns • Lead campaign setup and implementation across multiple platforms, ensuring accurate and timely delivery • Build, test and refine audiences, bidding strategies, creative approaches and landing-page performance • Develop a test-and-learn approach across channels to improve creative, targeting, bidding and messaging • Use customer behaviour, cohort analysis and attribution insights to improve campaign performance and customer quality • Monitor results against KPIs and commercial targets, identifying opportunities to improve efficiency and ROI • Support management and pacing of paid media budgets • Collaborate with Marketing, UX, Design and Analytics teams to create effective campaigns and joined-up customer journeys • Produce performance reports and present insights and recommendations to senior stakeholders • Manage relationships with affiliate agencies, media partners and platforms • Support attribution, reporting and measurement frameworks • Act as a Digital Acquisition subject matter expert and share knowledge with junior colleagues and the wider business • Contribute to team planning sessions and acquisition strategy discussions • Keep up to date with platform developments, industry changes and emerging paid media opportunities

🎯 Requirements

• At least three years’ experience in a Digital Acquisition, Performance Marketing, Conversion or Paid Media role • Experience working within a consumer-facing B2C or C2C eCommerce environment • Strong hands-on experience across Paid Search, Paid Social, Programmatic Display and Affiliate channels • Proven track record of driving customer acquisition, revenue growth and return on investment through paid media • Experience managing and optimising budgets against commercial targets • Strong understanding of attribution, customer journeys, audience targeting and performance measurement • Strong analytical skills and ability to turn complex data into clear commercial recommendations • High proficiency in Excel and experience manipulating data from multiple sources • Excellent communication, presentation and stakeholder-management skills • Strong attention to detail and ability to manage several priorities at once • Collaborative, proactive and inquisitive approach, with a genuine drive to improve results • Experience within retail is advantageous but not essential • Knowledge of SA360, Campaign Manager, DV360 and the wider Google Marketing Platform is beneficial • A degree or equivalent qualification is preferred • Google Ads certifications or other recognised paid media qualifications are desirable

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