AdTech Manager

Job not on LinkedIn

🕒 December 19, 2025

🏢🏡 London – Hybrid

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

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FARFETCH

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 2007

🛍️ eCommerce

👗 Fashion

🛒 Retail

eCommerce • Fashion • Retail

FARFETCH is a global fashion online platform connecting consumers with luxury brands and boutiques. Offering a wide range of products in womenswear, menswear, and kidswear, FARFETCH provides unique shopping experiences through its website and app. Customers can enjoy various benefits such as free shipping on selected items, exclusive member offers, and sustainable services like selling designer bags. The company supports cryptocurrency payments and offers discounts for students and youth. FARFETCH is committed to sustainability and protection of intellectual property, ensuring a high standard of customer service and satisfaction.

📋 Description

• Architect and oversee the integration of Advertising technologies, ensuring seamless data flow across first-party and third-party Advertising platforms (Onsite Sponsored Products, Onsite Display, CRM and Offsite Paid Social etc), data & customer analytics, and audience targeting technologies. • Partner with marketing, data, and engineering teams to define and implement scalable solutions that improve audience targeting, attribution, incrementality measurement and campaign performance. • Evaluate and recommend new technologies to enhance advertising capabilities, with a focus on automation, insights, and omnichannel orchestration. • Define best practices, governance frameworks, and training programs to enhance advertising tech adoption across teams. • Champion the use of zero, 1st and 3rd party data for advertising personalization and performance optimization, whilst ensuring compliance with data privacy regulations • Collaborate with Marketing teams in driving towards a single customer view across all touchpoints and phases of the customer journey • Line manage the Advertising Operations and Data & Reporting teams, currently totalling four people. This will allow you to stay close to campaign execution and enable you to oversee how the AdTech is used in practice by the team.

🎯 Requirements

• Deep expertise in Advertising and Marketing technology platforms (e.g., Advertising Delivery Platforms, Customer Data Platforms, customer & marketing analytics tools, and data & automation platforms) • Demonstrable experience in driving positive impacts on business operations and outcomes via evolution of AdTech • Ideally worked in an e-commerce environment with an understanding of online consumer behavior • Strong product / technical background with experience in API integrations with Google and Meta, data architecture, and marketing automation workflows. • Ability to translate complex technical concepts into business-friendly strategies that drive marketing performance, and communicate these to senior management • Experience working cross-functionally with marketing, product, data science, and engineering teams both internally and externally (e.g. being a key business partner to Product teams, managing relationships and RFPs with external service providers etc) • Strong problem-solving and analytical skills, with a data-driven mindset and a passion for innovation • Understanding of Python, SQL, and Javascript / Apps script highly advantageous. • You have experience of line-management responsibilities

🏖️ Benefits

• Employee Pension Scheme • Flexible Benefits Program • Health Insurance & Critical Illness cover • Flexible work environment (3 days a week in office, 2 days WFH)