Head of Product Marketing – Growth

Job not on LinkedIn

🔥 3 minutes ago

🌏 Anywhere in the World

⏰ Full Time

🔴 Lead

🎁 Product Marketing

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Greenhouse Software

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2012

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Greenhouse Software is a leading provider of hiring software solutions designed for people-first companies. The company offers a comprehensive recruitment and onboarding platform that enhances every aspect of the hiring process. Greenhouse Software focuses on structured hiring and diversity, equality, and inclusion, helping organizations improve their recruitment outcomes and create better experiences for candidates. Their tools are aimed at optimizing the efficiency and effectiveness of hiring teams, reducing biases, and leveraging automation to accelerate talent acquisition. Greenhouse Software partners with other technology providers to offer integrations and additional functionalities, making it a versatile choice for both small and large enterprises worldwide.

📋 Description

• Own end-to-end product marketing for near.com, including positioning, messaging, go-to-market, launches, and adoption • Define and refine target audiences, core use cases, value proposition, and competitive positioning using user, product, and market insights • Translate research, feedback, and behavioral data into actionable Product and UX recommendations • Partner with Product and Growth to improve acquisition, onboarding, activation, engagement, and retention • Lead go-to-market for new features and releases, including launch strategy, messaging, distribution, and success metrics • Own product-facing communications and enablement, including website messaging, onboarding, launch materials, FAQs, decks, and product education • Support NEAR Intents product marketing and partner launches with CEXs, wallets, fintech platforms, and other distribution partners • Build repeatable product marketing processes and playbooks for scalable launches, experimentation, and adoption initiatives

🎯 Requirements

• 4–7 years of experience in product marketing or a closely related product role • Ideally meaningful experience at a centralized exchange, fintech company, crypto wallet, or another trading, payments, or digital-asset product • Proven track record of owning go-to-market for product features or integrations end-to-end, from positioning and launch through adoption and performance tracking • Strong understanding of exchange, wallet, or fintech users and product teams • Excellent written and verbal communication skills • Ability to turn technical or ambiguous concepts into clear, compelling narratives for partner teams and end users • Comfortable operating with ambiguity in a fast-moving, resource-lean environment • Experience working effectively in remote, globally distributed teams • Solid working understanding of crypto fundamentals, including wallets, custody, swaps, and cross-chain transfers • Comfortable working closely with technical and engineering teams

🏖️ Benefits

• High ownership • Fast execution and high standards • Globally distributed team • Startup-mode environment with initiative and adaptability